Sanja Dimitrijevic has been appointed as Director of Marketing and Communications at W Dubai – The Palm
W Dubai - The Palm has announced key senior appointments, strengthening its leadership team across marketing, revenue, and food & beverage to drive its continued growth and brand positioning in Dubai's competitive luxury hospitality market.
Sanja Dimitrijevic has been appointed director of marketing and communications. Known for her dynamic approach to hospitality marketing, she previously shaped Madinat Jumeirah's F&B reputation, driving campaigns that boosted venue revenues and won industry recognition.
Dimitrijevic's work included launching Cala Vista at Jumeirah Mina Al Salam with a 90 percent revenue increase versus budget in its first six months, and signature concepts like Pierchic Long Dinner Table. She brings over ten years of regional experience to W Dubai - The Palm, where she now leads brand storytelling and guest engagement strategies.