Finding the Right Way To Say ‘Ni Hao’
Imagine a river. It runs pleasantly through fields that rely on it for irrigation. It quenches the thirst of people who could always use more water. Now, imagine that river is about to be flooded with rain, a sea of rain. Will the locals catch that water and contain it? Or will they be overwhelmed?
That’s a pretty good image of what the tourism market faces in the coming years from the Chinese traveler.
In 2013, 98 million Chinese ventured forth from the borders of the Middle Kingdom and predictions were for that number to double by 2020. But it turns out our predictions may have been off.
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