With the sophistication and adoption of analytics growing tremendously, there’s a massive opportunity to

evaluate your own analytical capabilities – both as part of an organization or as an individual – and map out how analytics can move you from being reactive to proactive and predictive in revenue management, says Paul van Meerendonk, Director of Advisory Services, IDeaS Revenue Solutions.

About IDeaS

IDeaS, a SAS company, is the world's leading provider of revenue management software and services. With over 30 years of expertise, IDeaS delivers revenue science to more than 18,000 clients in 145 countries. Combining industry knowledge with innovative, data-analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated decisions they can trust. Results delivered. Revenue transformed. Discover greater profitability at ideas.com.