Springboard Hospitality Unveils The Parker Hotel, Formerly Ascent On Main
Springboard Hospitality, the leading hospitality management company with 48 independent hotels in metropolitan and leisure destination markets across 14 states, announces today the rebrand of its Ascent on Main boutique property, now named The Parker Hotel - a repositioning effort led by owners Eagle Point Hotel Partners and hotel branding agency, Longitude. Centrally located in the heart of the Parker, Colorado community among multiple dining outlets and retail shops, the refreshed persona of the hotel—the only boutique lifestyle property in the area—aspires to remain locally inspired and influenced by its historic past, combining themes of art deco, westward expansion, and technological revolution.