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Embracing the Changing Tides: Anantara’s First Resort in the Thai Seaside Town of Hua Hin Unveils a New Look

Anantara Hua Hin Resort, the property that launched the worldwide luxury brand in 2001, has unveiled its extensive renovations ahead of its 25th anniversary. Designed in the style of a traditional Thai village, which has inspired many other Anantara properties around the world, the resort retains its signature elegance while updating its facilities to reflect contemporary tastes and the brand's global standing as an ambassador of Thai hospitality.

Embracing the Changing Tides: Anantara’s First Resort in the Thai Seaside Town of Hua Hin Unveils a New Look

Anantara Hua Hin Resort, the property that launched the worldwide luxury brand in 2001, has unveiled its extensive renovations ahead of its 25th anniversary. Designed in the style of a traditional Thai village, which has inspired many other Anantara properties around the world, the resort retains its signature elegance while updating its facilities to reflect contemporary tastes and the brand's global standing as an ambassador of Thai hospitality.

The Standard, Hua Hin is a Breath of Fresh Air for Hua Hin’s Hotel Scene

Regarded as the best resort hotel in Southeast Asia and the 35th best place to stay in the world in the prestigious Travel + Leisure World's Best Awards 2022, The Standard, Hua Hin is the brand's first seaside retreat in Thailand, bringing a fresh, contemporary, mid-century design, nestled in a lush landscape and tropical environment on Hua Hin's most famous beach strip.

The Standard’s first hotel in Thailand, will open in December

With 178 guest rooms and 21 pool villas with beachfront access, The Standard, Hua Hin will be a timeless destination for the Thai creative set and The Standard's global network of loyal clientele. A beloved getaway dating back to 1911, Hua Hin emerged as a destination when the construction of the railroad that connects Bangkok with the South first arrived at the pristine little beach town. By the mid-1920s, it became the chosen holiday retreat for the nobility. With time, the sleepy fishing village has transformed into a popular seaside destination without losing its old-world charm. Today, Hua Hin is a favorite weekend escape for residents of Bangkok who have been waiting for exactly what The Standard promises to offer: a stylish and vibrant beachfront resort. One that respects Hua Hin's understated Thai elegance, has appreciation of the history and local setting and combines it with a global sensibility and a bit of fun.