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Press Release Markets & Performance

March 1, 2016

PwC report: Hospitality investment strategies in Greece

The new study of PwC Greece "Hospitality Invetsment Strategies in Greece" provides an in depth analysis of the hospitality industry and suggests three strategies for development. Greece is a significant global tourist destination and its direct contribution to the country's GDP exceeds 7%. The hospitality industry has been growing fast and systematically in the last three years, but it is not particularly internationally competitive, mainly due to price.

Press Release Markets & Performance

February 1, 2016

Greek Hospitality Industry Performance - 2015 Q4

This article provides a snapshot of the performance and outlook of the Greek hotel industry, within the broader context of the international hospitality industry as well as of Greek tourism and Greek socioeconomic developments.

Press Release Wellness & Wellbeing

January 5, 2016

2016 Opening - Miraggio Thermal Spa & Resort

2016 brings with it the opening of the extraordinary Miraggio Thermal Spa & Resort, set to be this year's most exciting new addition to the world of wellness and luxury. Promising to be one of the world's top thermal spa resorts and Greece's first thermae retreat, Miraggio Thermal Spa & Resort is perched majestically at the southernmost up of the Kassandra peninsula in Halkidiki, surrounded by the turquoise waters of the Aegean, and rests on a long stretch of sandy white beach.

Miraggio Thermal Spa & Resort

October 29, 2015

Thomas Cook announces the launch of new hotel concept, Casa Cook

Thomas Cook continues to grow its impressive concept hotel portfolio with the launch of Casa Cook Rhodes, Greece due to open in May 2016. The ninety room boutique property will be located in the beautiful hillsides of Kolymbia and is tailored for those in search of a stylish home away from home.

Thomas Cook Group plc

Press Release Markets & Performance

October 21, 2015

Q3 2015 Greek Hospitality Industry Performance

This newsletter provides a snapshot of the performance and outlook of the Greek hotel industry, within the broader context of the international hospitality industry as well as of Greek tourism and Greek socioeconomic developments

Press Release Markets & Performance

August 2, 2015

Q2 2015 Greek Hospitality Industry Performance

From the end of June until the Euro summit of the of July 12, the Greek tourism sector saw a significant drop in late bookings, particularly from Germany. However, as many trips had been booked long before and deposits are usually not refunded following a cancelation, the impact has been limited. Today with easing fears of capital controls as cash withdrawals do not affect foreign bank card holders, hotel bookings are recovering and tour operators and airlines mention that their reservations are showing renewed energy showing mild increases overall compared to last year. Turkey's recent involvement in the war against IS and the terrorist attack in a beach hotel in Tunisia could also be of influence.

External Article Sales & Marketing

July 14, 2015

New Greek Taxes Will Increase Tourist Burden at Hotels and Restaurants | skift.com

An hour west of Athens, the pebbly beaches by turquoise waters and pine-covered mountains are nearly empty as the Greek sunbathers who normally pack them stay home amid fears their country’s economy could implode. Only a few dozen people sit down for a fresh grilled seafood lunch at the beachside restaurant Mary Cromba has owned for 15 years in the tiny village of Psatha. That’s down from the hundreds she served most days last year in July. Now beachgoers on day trips from the capital find parking spaces easily and haul their own food in coolers.

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Visit HITEC 2026 in San Antonio!

HITEC is the center for the latest conversations on hospitality technology. Come and see the technology shaping the industry.

Hospitality Financial and Technology Professionals (HFTP)

Opinion Article Sales & Marketing

July 7, 2015

Greece, Google, & Good Content

Over the weekend I decided to plan a big, belated birthday trip, and the world really is my oyster. I have no one else to compromise with on destination or accommodations. My inspiration was a Travel & Leisure article about inexpensive flights, including flights from NY to Milan. This, of course, led to a lot of flitting around the internet researching the many different destinations I might enjoy, and now here I am researching a trip to Skiathos, Greece and weighing all the pro's and con's of the political situation alongside getting to check the Greek Isles off my travel bucket list.

Opinion Article Markets & Performance

June 8, 2015

HVS In Focus: The Mixed-Use Concept – A Trend Shaping in Greek Tourism Developments

This article provides an overview of the luxury tourism mixed-use developments and vacation homes market in Greece. We provide information regarding pricing and the background of the market, as well as a brief overview of legislation relevant to this market in Greece. The prices mentioned in this article cover a selection of properties based on certain characteristics that we deem important for a property to belong in the luxury segment. All information mentioned in the article is indicative and should not be used in the stead of actual market research by an interested party.

By Panagiotis Verykios and Pavlos Papadimitriou

Press Release Markets & Performance

May 1, 2015

Q1 2015 Greek Hospitality Industry Performance

International Tourist Arrivals at the airports of Athens and Thessaloniki increased significantly with 30% and 22% respectively in 2015 Q1 compared to the same quarter last year. As a result performance of the hotel sectors of both cities improved further (RevPAR increased by 17.3% and 7.6% respectively), especially in terms of occupancy, while room rates increased mildly.

Visit HITEC 2026 in San Antonio!

HITEC is the center for the latest conversations on hospitality technology. Come and see the technology shaping the industry.

Hospitality Financial and Technology Professionals (HFTP)

Press Release Markets & Performance

October 31, 2014

Q3 2014 Greek Hospitality Industry Performance

International tourist arrivals at the main airports of Greece increased by 1.6 mn up to September 2014, representing an increase of 14.3%. The main contributor is Athens, as the city received 600,000 international tourists more than last year up to September; an increase of 28.3% and thus recovering –in terms of arrivals- in one year a decline of 5 years. The Athens Hotel Association, the Athens International Airport, Aegean Airlines and Marketing Greece are working together to further improve the city's performance.

Press Release Markets & Performance

October 28, 2014

HotStats European Chain Hotels Market Review – September 2014

Both cities were amongst the best performing markets in Europe in September, achieving impressive year-on-year increases in gross operating profit per available room (GOPPAR) by 71.0% and 44.5% respectively, according to the latest data from HotStats.

Press Release Markets & Performance

August 1, 2014

Q2 2014 Greek Hospitality Industry Performance

In the first half of 2014 1.4 million international tourists arrived at the Athens by plane, 350,000 more than in the same period last year, an increase of +32.8%. We estimate that this increase translates into an additional 198,000 arrivals / 290,000 room nights / 435,000 overnight stays of international tourists at Athens' hotels. The total economic impact of this increase in H1 is estimated at € 98.8 million. As a consequence occupancy levels increased significantly – reaching 90% in June – but room rates increased only moderately at almost 5%. ARRs are still 17% below the levels of 2007 – 2008 and also compared to other Mediterranean capitals, the Athens hotel sector remains one of the cheapest.

Supplier News Sales & Marketing

July 17, 2014

SETE, Greek Tourism Confederation, Enters Data Partnership with ReviewPro

SETE Tourism Confederation, Greece's largest and most important hospitality association, has signed a strategic partnership with ReviewPro, the leading provider of online reputation and social media analytics for the hotel industry.

Press Release Development

June 4, 2014

The Luxury Collection Unveils the Complete Redesign of Santa Marina Resort & Villas, Mykonos

June 2014 will mark the completion of the meticulous three-year renovation of Santa Marina Resort & Villas, a Luxury Collection Resort, Mykonos just in time for the upcoming summer season. Led by Silvina Macipe Krontira of the Greece-based SMK Interiors, the resort's renovation will feature a contemporary yet timeless design complementing the majestic views over the Mediterranean Sea. The redesigned guest accommodations, public spaces and restaurants of Santa Marina reflects Starwood's larger strategy to invest in the restoration of its most celebrated Luxury Collection hotels and resorts in Europe.

Mykonos, Greece

Opinion Article Development

May 22, 2014

HVS In Focus - Mykonos and Santorini, Greece

This article summarizes the performance of two of the most important Greek island tourism destinations. Until recently, Greece had a strong advantage in that it was considered to be a stable country showing a relative resilience as a tourist destination towards major global events. Since 2009 though, the negative publicity stemming from the rumours regarding the potential bankruptcy of Greece and the historically largest bail‐out implemented by the IMF in order to avoid this situation, led to a socio‐political and economic turbulence which generated significant fluctuations in tourist arrivals during 2009‐12...

By Pavlos Papadimitriou, Director with the Athens Office, HVS

Press Release Markets & Performance

April 30, 2014

Q1 2014 Greek Hospitality Industry Performance

The impact of the Greek crisis on the Athens tourism industry in the period 2010 to 2013 has been significant (full analysis here). GBR Consulting has estimated that the total loss in that period amounts to € 2.5 billion for the sector as a whole, of which € 820 million was for the Athens hotels. However, Athens tourism has been recovering since May 2013, as the negative headlines on Greece disappeared and a positive outlook started emerging. In the first quarter of 2014, we have seen significant increases in international tourist arrivals (+32%) as well as significant improvements in occupancy levels, albeit with stabilising room rates, which remain 21% lower than the corresponding quarter of 2008.

Press Release Sales & Marketing

April 14, 2014

Voting opens ahead of World Travel Awards Europe Gala Ceremony 2014

After an exhaustive search, World Travel Awards has revealed the nominees for its Europe Gala Ceremony 2014. Hundreds of entrants have been whittled down to the few who will proceed to the voting stage of the annual event, with industry professionals and members of the travelling public now invited to vote for nominee companies of their choice.

World Travel Awards

Press Release Development

February 18, 2014

Grace Hotels Announces New Development: Grace Kalamata Greece to Open 2017

Grace Hotels has announced plans for a new hotel development including residential villas just outside the historic city of Kalamata, in the south western part of the Peloponnese in Greece. The hotel will comprise 125 rooms and suites plus up to 40 luxury residential villas, each with three, four or five bedrooms.

Press Release Markets & Performance

February 3, 2014

Q4 2013 Greek Hospitality Industry Performance

Total number of international tourists to Greece reached record levels of 17.8 mn and associated revenues also reached record levels of € 11.5 bn in 2013, both up by 15% from 2012; Arrivals from China grew spectacularly by 85% year-on-year, while Russia and Turkey showed increases of 49% and 45% respectively; Very high tourist satisfaction rates in Athens and Thessaloniki based on the lastest satisfaction surveys carried out by GBR consulting; Positive outlook for 2014 based on bookings so far and on the barometer 2014 Q1 for the hotel sector. About 18 mn international arrivals are expected this year and € 13 bn of revenue.