WTTC Invites the World to Choose the 7 Contemporary Wonders of the World
WTTC launches a year-long global campaign to nominate and vote on 7 Contemporary Wonders of the World, with final results revealed on 7 July 2027.
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The Temporary City
The author argues that major events compress rather than create demand, and that destinations need "Destination Intelligence" to orchestrate disconnected systems into a unified visitor experience.
WTTC Encourages Barcelona to Reconsider Proposed Cruise Tourist Tax Increase
WTTC warns that raising Barcelona's cruise tourist tax risks reducing visitor spend, cutting jobs, and eroding the city's edge over rival Mediterranean ports.
The Bangtao Effect: International Lifestyle Brand Surge Reshapes Phuket’s Most Valuable Coastal District
C9 Hotelworks research shows Bangtao's pipeline includes 9 hotels (1,640 rooms) and 9 branded residences (1,649 units), with Marriott, Hilton, IHG, Dusit and Central Group driving a shift from beach resort to year-round lifestyle district.
Luxury Hotel Opportunities for Another Year of Growth
An industry analysis outlining five strategic opportunities for luxury hotel development heading into 2026 and beyond, covering branded residences, demand diversification, overtourism, adaptive reuse, and generational demand shifts.
By Adam Mogelonsky and Larry Mogelonsky
Beyond the final whistle: how mega sporting events transform cities
Budapest's hosting of the UEFA Champions League Final is examined through the lens of sports tourism strategy, with the 2024 London final generating €91M in GVA and 77,000 international visitors as a benchmark.
By László Bene and Balázs Füredi
From search to stay: How AI and destination management organizations are redefining travel discovery
AI is shifting travel discovery earlier in the journey, pushing hotels and DMOs to compete for traveler attention before a booking platform is ever reached.
By Sol Freixa, Vice President, Commercial, Destinations, Amadeus Hospitality
How Gen Z and Millennials Are Reshaping Sustainable Travel
Expedia Group survey of 7,000 travelers finds 91% of Gen Z factored environmental or social concerns into travel plans in the past year, with 94% willing to travel off-peak to reduce crowding.
Travel Forward launches global community to unite destinations and tourism businesses around shared challenges
The new membership community addresses climate risk, visitor pressure, and economic leakage through collaborative action between destinations and global travel businesses.
The Regulation Tide Is Coming: What Overtourism Means for the Hospitality Business
Athens mayor considers hotel caps as cities across Europe impose visitor taxes and licensing restrictions, with Barcelona's decade of regulation offering lessons on unintended consequences.
By Iana Petrova, Business development leader and hospitality technology expert, Iana Petrova
Regenerative Hospitality: From Sustainability to Regeneration
The industry is evolving beyond sustainability to regenerative hospitality, which actively restores ecosystems and communities rather than just minimizing harm.
The Problem With Cities Designed for Dates, Not Marriages
Cities optimize for short-term visitor metrics rather than long-term resident connection, with repeat visitation as the key indicator of urban success.
By Dr. Aradhana Khowala, CEO & Regenerative Tourism Expert | Global Thought Leader | Chair and Non-Executive Director | Innovator in Luxury Hospitality and Wellness | Public Speaker, Aptamind Partners
Small Luxury Hotels of the World has strong 2026 start with 29 hotels added
The collection adds properties across 29 destinations including first-time markets like Key West and Palm Springs, bringing total portfolio to over 700 hotels.
Booking.com’s Latest Travel and Sustainability Research Reveals Unexpected Generational Paradox
The study of 32,500 travelers reveals older generations take more concrete sustainable actions despite younger travelers expressing stronger environmental intentions.
Local Observatories Key to Delivering on National Tourism Strategies, New Report Concludes
UN Tourism and IDB report shows how local data observatories can bridge the gap between national tourism policies and destination-level implementation across Latin America and the Caribbean.
Who Owns Travel in 2046? Artificial Intelligence, Trust and Power Redraw the Map
The 2026 Leadership Exchange at ITB Berlin explored how AI will redistribute power in travel by 2046, with trust becoming fragmented and some destinations restricting access.
Accor and Risma: A strengthened strategic partnership to accelerate tourism development in Morocco
The partnership will launch Sofitel Tangier, renovate existing properties, and create a co-funded training academy ahead of Morocco's 2030 World Cup hosting.
From ESG to Leadership in Sustainability: The Next Challenge for Hospitality
The author argues that hospitality has mastered sustainability measurement but now faces the greater challenge of leading sustainable decision-making that shapes entire destinations.
By Jaime Hervás Muñoz-Torrero, Economics and Sustainability Pathway Coordinator, Les Roches-Marbella
How's Business? A Reality Check from Miami Beach
Despite strong demand, Miami Beach operators face tightening margins due to misaligned policies and lack of coordination between tourism stakeholders.
ITB 2026 Recap: Regenerative by design – Stories from Practitioners
Panel explores how tourism businesses can shift from growth-focused to ecosystem-health focused models, with community-led stewardship replacing reactive destination management.