Social, Search, and the Fight for Direct Bookings: A Conversation with Cendyn and HOSPITALITY X at ITB Berlin
Cendyn's CEO and HOSPITALITY X Co-Founder discuss how social media evolved from brand awareness to direct conversion channel at ITB Berlin.
Search
Visit Hungary expands use of Amadeus Media Solutions to drive demand to the destination
The partnership delivered a 20% increase in bookings via travel agents year over year using targeted campaigns and comprehensive travel data.
RateGain Consolidates MarTech Capabilities Under Sojern, Creating the World’s Largest Source of Travel Intent Data
RateGain consolidates Adara and Sojern under one brand to create a unified travel marketing platform combining data intelligence with global media activation.
A hotel juggling identity - marketing profiling, personalising and targeting for success
Bradley Spielman from Whittlebury Park explains how the hotel uses guest personas and targeted CRM data to market effectively across golf, spa, events, and motorsport audiences.
By Ryan Haynes, Director/Lead Consultant, Hoteliers' Voice Podcast/ Haynes MarComs Ltd
Why staff thrive at The Headland Hotel
This Roundtable Roadshow podcast features The Headland Hotel's approach to staff development, with one employee who started at 14 and stayed throughout their career.
Ryan Haynes, Director/Lead Consultant, Hoteliers' Voice Podcast/ Haynes MarComs Ltd