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The Next Era of Hotel Technology: Agentic, MCP & Multi-Modal AI

Think of all the data an AI travel planner might want: room rates, availability, descriptions of amenities, guest reviews, location info, even the ability to book a room. ... For example, Connect AI sets up an MCP-based feed (also called an MCP server) that gives AI services real-time access to a hotel’s rates, availability, and rich descriptions (like amenities and reviews

Hotel Yearbook Article

Do’s & Don’ts for Turning Guest Data Into Direct Bookings

Review that guest’s booking behavior, frequency, spend, and even preferences to make every message feel handpicked. That’s how you start turning emails into direct bookings, not just opens. ... More importantly, if you want to get any benefit out of anything 'new' in the burgeoning world of AI, your data has to be in one place. AI doesn't work with siloed data.

Unifocus Earns ISO 27001 Certification to Accelerate Client Confidence and Growth

Built for the Next Wave of Hospitality Innovation As Unifocus rolls out advanced modules—from AI-driven labor forecasts to supply-chain analytics—each feature is anchored in the ISO framework. ... Continuous monitoring, periodic reviews, and risk-based design ensure that new capabilities arrive with security already woven in, reducing change-management effort for operators.

Customer Experience in Hospitality: From Service to Scenario

Whether it’s an AI-powered concierge at the futuristic hotel or an eco-lodge offering dinner by the fire and a stargazing lecture, guests aren’t just looking for service. ... On social media, in reviews, or with friends. This is especially powerful in eco-tourism and weekend travel, where personal recommendations matter more than star ratings. 3.

Hotel Yearbook Article

Agentic AI – The Single Biggest Impact Of AI On Hospitality

Within this AI transformation, I believe Agentic AI will have the single biggest impact on our industry. ... OTA AI Agents The OTAs will have their own OTA AI Agents that will do their best to outshine and outwit Travel Suppliers’ AI Agents in their quest to dominate this new Agentic AI world.