Search - Hospitality Net

May 29

If Search and Display Had a Baby: Why Demand Gen is the New Hybrid You Actually Want

A practical breakdown of Google's Demand Gen campaigns vs. Paid Search and Display, covering placements, targeting, creatives, and when to use each in a hotel marketing mix.

By Kylie Chen, Director of Paid Strategy, Cogwheel Marketing & Analytics

Opinion Article Sales & Marketing

April 30

You Are Asking the Wrong Question When You Hire a Hotel Marketing Agency

Hotels should diagnose which layer of the demand stack their problem exists in before selecting a marketing agency, as most agencies solve downstream problems while hotels often need upstream demand origin solutions.

By Andrew Paul, Managing Director, Americas Great Resorts

Supplier News Technology

April 15

Majority of FIFA World Cup 2026 Host Cities See Double-Digit Increases in Flight Bookings Two Months Ahead of Tournament

RateGain launched a free dashboard tracking flight and hotel bookings for FIFA World Cup 2026 host cities, showing double-digit growth in flight bookings.

RateGain