Tripadvisor 2026 Mid-Year Experiences Trends Report
Tripadvisor H1 2026 booking data shows craft classes up 88%, eco tours up 62%, and off-the-beaten-path destinations growing twice as fast as top-100 locations.
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Beyond The Gen Z Myth: Four Distinct Luxury Mindsets Reshaping Travel in Asia Pacific
Marriott's Luxury Group surveyed 2,800 affluent travelers across 8 Asia Pacific markets, identifying four Gen Z archetypes that are redefining luxury through wellness, disconnection, heritage, and tradition.
MIMARU Highlights How International Travelers Are Turning Japan's Marathons into Family Holidays
MIMARU reports nearly 80% of guests at its Tokyo Shinjuku property during marathon season are race participants, reflecting a growing trend of travelers building Japan holidays around marathon events.
Sustainable Travel Immersion at Its Peak with Sumaq Machu Picchu Hotel
Owner Angie Clavijo details how Sumaq Machu Picchu Hotel integrates regenerative farming, agrobiodiversity, and Andean cultural heritage into a luxury guest experience, with B Corp certification in final stages.
By Adam Mogelonsky and Larry Mogelonsky
Conservation to Commercial Success with Singita as the Power of Purpose
Singita's conservation efforts across African lodges demonstrate how environmental stewardship drives luxury brand differentiation and premium RevPAR performance.
By Adam Mogelonsky and Larry Mogelonsky
Regenerative Hospitality: From Sustainability to Regeneration
The industry is evolving beyond sustainability to regenerative hospitality, which actively restores ecosystems and communities rather than just minimizing harm.
Boutique Hotels Defined: Unique Experiences & Differences
The $26.7 billion boutique hotel market is projected to reach $40 billion by 2030, driven by travelers seeking authentic, personalized experiences over standardized chain offerings.
By Emma Näpänkangas, M.Sc. Student in Hospitality Management, EHL
Train of Glamour Joins EHL Alliance as First Chinese Member, Marking New Era for Luxury Rail Travel
Train of Glamour will collaborate with EHL on service standards, talent programs, and culinary experiences for its 80-guest Silk Road Express.
Global Hotel Alliance Research Reveals Loyalty Programmes Drive Hotel Choice as Demand for Transformative Travel Rises
Survey of 9,000 travelers shows 87% prefer hotels with global loyalty programs, with generosity valued over novelty and 71% wanting lifestyle benefits beyond core rewards.
People Who Inspire: Anantara Celebrates World Heritage Day by Honouring the Cultural Custodians Protecting the World’s Storied Landmarks
Anantara showcases three cultural custodians at heritage properties in Cambodia, Hungary, and Italy who bring historical sites to life through personalized guest experiences.
Introducing Beckons: A New Luxury Hospitality Brand Launches
The brand unites Baillie Lodges and Tierra Hotels portfolios across nine properties on four continents, backed by $100 million in recent property investments.