From data to deals: how hotel sales teams win more group business
A Holiday Inn Portland sales director shares how her team uses Knowland data to prospect for group business, monitor competitors, and build relationships that convert to bookings.
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Announcing the Release of Lodging Analytics Research & Consulting (LARC)’s 2Q-2026 Hotel Industry Outlook and Market Intelligence Reports
LARC's 2Q-2026 outlook projects U.S. RevPAR rising 3.4% to $103.48, EBTDA up 5.4%, and hotel values up 3%, with GIS-based forecasts covering 19,000+ geographies nationwide.
The beginner’s guide to hotel market intelligence
The guide explains how external market data helps revenue managers anticipate competitor moves and demand shifts rather than react to them.
Hotel ARI: What it is and what it reveals about performance
The guide explains how to calculate ARI by dividing your ADR by your competitive set's ADR, with luxury hotels typically targeting 110-120 and volume properties aiming for 95-100.
By Jonathan Gough, Content Team Lead, Lighthouse