U.S. Hotel Forecast Assumptions – August 2026
STR and Tourism Economics raise 2026 U.S. RevPAR growth to +4.4%, boosted by World Cup premiums, with 2027 growth moderating to +2.1% amid macroeconomic normalization.
STR and Tourism Economics raise 2026 U.S. RevPAR growth to +4.4%, boosted by World Cup premiums, with 2027 growth moderating to +2.1% amid macroeconomic normalization.
Canada's hotel construction pipeline hit a record 345 projects and 47,874 rooms in Q2 2026, up 4% YOY, with LE forecasting 46 new hotels and 5,281 rooms to open in 2028.
Analysis ahead of the 2026 Future Hospitality Summit explores how Saudi Arabia's young demographics and Vision 2030 are reshaping investment strategies toward franchise models and midscale properties.
CoStar data shows 136,990 U.S. hotel rooms currently under construction, with luxury segment leading percentage growth at 4.5%.
Ontario leads with 190 projects, while upper midscale properties dominate the pipeline at 137 projects, both reaching record highs in Q1 2026.
LE reports 6,020 projects with 705,825 rooms in Q1 2026 pipeline, with luxury segment hitting record highs and 2026 supply growth forecast at 1.4%.
Sales challenges like weak prospecting, poor follow-up, and team alignment issues persist unchanged since 1999, requiring human-centered coaching solutions beyond AI.
Philadelphia occupancy lags 8% below 2019 levels while facing FIFA World Cup room cancellations, but 2026 events including America's 250th anniversary could drive recovery.
IHG added 32,800 rooms across Europe in three years, with conversions accounting for 84% of 2025 openings and Germany representing over 20% of the portfolio.
Hilton announces major expansion with 4 new Greece properties, Thailand debuts including first Canopy, and brand launches in Kenya, India, and Saudi Arabia.
Hospitality experts discuss common development pitfalls, AI's impact on service, the declining relevance of star ratings, and how luxury definitions are evolving.
Four major transactions across Asia Pacific include SC Capital's acquisition of Fusion Hotel Group and Verdant View's SGD43.5M Punggol development win.
IHG plans to nearly double its Mexico growth pace with 62 hotels in development, building on its current 187 properties and 5th largest global market position.
The European developer manages a €2.6 billion pipeline including The Lake Como EDITION and Baccarat Florence, adding AI-powered guest technology and in-house design capabilities.
The 37-suite property on a 10-hectare organic farm will open in phases starting Q1 2027, developed with Sazanes Immobilier.
The luxury hotel group achieved 10% RevPAR growth and 3-point market share gains in 2025, while becoming the first hospitality company with 100% GSTC certified properties.
BWH Hotels signed 25+ pipeline properties in Morocco and plans four new openings across Nigeria, Ethiopia, and Tanzania this year.
Kana Hotel Group's CEO discusses the strategy behind their $80 million dual-brand Embassy Suites and Tempo by Hilton development in Tennessee.
Charlestowne Hotels announced eight development projects opening through 2028, including adaptive reuse properties in Santa Fe and Milwaukee, plus Tribute Portfolio hotels in Mississippi and Utah.
The 150-room luxury hotel will anchor a 225m mixed-use tower in Chengdu's high-tech district, opening in 2032 with RMB 4.0 billion total investment.