Storii Sanjay Dubri

ITC Hotels Signs Storii Sanjay Dubri, Unlocking a New Wildlife Destination in Central India

ITC Hotels Limited has announced the signing of a management contract for Storii by ITC Hotels, Sanjay Dubri. The 30-key boutique retreat in Madhya Pradesh is set amidst the wilderness of Sanjay Dubri National Park in Sidhi district, with this stay Storii by ITC Hotels’ further expands its presence across emerging leisure destinations.

Proposed Storii by Itc Hotels, Sanjay Dubri (rendering Image) ......

Proposed Storii by Itc Hotels, Sanjay Dubri (rendering Image)

Photo by ITC Hotels

Designed to integrate seamlessly with its natural setting, Storii by ITC Hotels, Sanjay Dubri will comprise expansive villas and suites, complemented by thoughtfully designed spaces that reflect the character of the destination. The retreat will feature curated dining experiences, recreational and intimate event spaces. The guest experience will be centred around wildlife exploration, nature immersion, wellness and locally inspired activities, offering opportunities to discover the destination at a considered pace.

The signing is in line with ITC Hotels’ strategy of expanding its presence across emerging leisure corridors and curating distinctive hospitality experiences that are rooted in the character of their destinations. Through Storii by ITC Hotels, the company continues to bring to life boutique retreats that celebrate local narratives, cultural authenticity and the sense of place, creating journeys that are as distinctive as the destinations themselves.

The property will benefit from its proximity to established wildlife destinations including Bandhavgarh and Kanha, while improving road connectivity from key source markets such as Prayagraj, Jabalpur, Rewa and Varanasi is expected to further enhance accessibility to the destination. With its distinctive wilderness setting, Sanjay Dubri is poised to attract wildlife enthusiasts, experiential travellers, families and social gatherings.

Sanjay Dubri National Park has in recent years emerged as a promising wildlife destination in Central India, known for its dense sal forests, thriving tiger population and pristine natural surroundings. The destination offers an immersive setting for travellers seeking meaningful encounters with nature, while its proximity to established wildlife circuits further enhances its appeal. 

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Storii by ITC Hotels’ is a collection of handpicked properties, designed to satiate the ever evolving needs of the discerning traveller by offering a unique experience-led stay that is atypical, immersive, bespoke and co-exists in harmony with the environment as well as the local community. Consisting of intimate sized properties in the premium segment, Storii will exist at diverse destinations - breath-taking locales or sites steeped in...

Established in 1975, ITC Hotels has grown to encompass over 150+ hotels across 90+ destinations in India, Sri Lanka and Nepal. ITC Hotels blends India’s rich tradition of hospitality with globally benchmarked services, offering a collection of hotels and resorts that reflect the culture and ethos of each destination. The group operates under seven vibrant brands: ITC Hotels, Mementos, EPIQ Collection, Storii, Welcomhotel, Fortune Hotels and...