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Appointment Sales & Marketing

Gerardo Murray has been appointed as Regional Vice President, Sales & Marketing, Mexico at InterContinental InterContinental Hotels Group (IHG)

IHG
Mexico City, Mexico
Gerardo Murray
Based in Mexico City, Murray will report to Eric Pearson, Chief Marketing Officer, the Americas. In his new role, Murray will develop and oversee the execution of the sales plan and marketing programs across the IHG portfolio of hotels in Mexico. With more than 23 years in the hospitality industry, Gerardo comes to IHG from Casa Grande Hotels Group, where he served most recently as CEO and General Director. In this role, he was directly responsible for the overall performance, operations, marketing, finance and development for eight hotels. He also managed Board relations, as well as the marketing fund for the group, which included the creation of multi-brand promotions. Prior to that, Gerardo served as VP of Sales & Marketing for Milenium Hotels Group of Mexico, where he worked with 13 hotels - including Crowne Plaza Monterrey, InterContinental Monterrey, Holiday Inn Monterrey Fundidora and Holiday Inn Express Juarez - to establish DOS and GM strategies to gain market share through local markets and various channels. In this role, Gerardo established strong relationships with key account managers throughout IHG and served as member of the Priority Club® Rewards advisory committee, as well as a member of the IAHI sales and marketing committee in Mexico.
Sales & Marketing Central & South America Mexico Mexico City
IHG
Management CompanyFranchise OrganizationBrand OwnerHotel Group

IHG Hotels & Resorts is a global hospitality company, with a purpose to provide True Hospitality for Good. With a family of 19 hotel brands and IHG One Rewards, one of the world's largest hotel loyalty programmes, IHG has over 6,000 open hotels in over 100 countries, and more than 1,900 in the development pipeline.