Michael Singer has been appointed as Area GM Toronto Hotels at Novotel North America

Michael Singer
Novotel North America has announced the promotion of Michael Singer to Area General Manager of all Toronto Novotel hotels. Currently General Manager of Novotel North York and a 25-year veteran of Accor, the world's leading hotel operator, Singer will oversee all Novotel operations in the Toronto area. - In addition to his role as current General Manager of Novotel North York, Singer will be responsible for the operations of all Novotel Toronto hotels to maximize performance and quality. He will be tasked with creating a strategic plan for market growth in Toronto by implementing cohesive sales, PR, and marketing activities among all properties, while also overseeing F&B profitability and assisting in conceptual culinary developments. Singer will also be charged with monitoring growth of income and improving "flow" through the area hotels, while also assisting individual properties as needed in increasing market share and business stability. Singer joined Accor in 1988 as General Manager at Novotel Ipswich in the United Kingdom, then proceeded to hold senior-level positions in several locations, including General Manager at Novotel London Heathrow, Novotel Mississauga, and Novotel Toronto Centre. Born and raised in the United Kingdom, Singer earned a degree in Hotel Management from Henley College of Further Education in Coventry, United Kingdom.

Michael Singer is an alumnus of The Heritage College Of Hospitality Management .

General Management USA & Canada Canada Toronto

Accor is a world-leading hospitality group offering stays and experiences across more than 110 countries with over 5,600 hotels and resorts, 10,000 bars & restaurants, wellness facilities and flexible workspaces. The Group has one of the industry's most diverse hospitality ecosystems, encompassing around 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore.