Starwood Hotels & Resorts Worldwide, Inc. has announced the appointment of Igor Buercher as General Manager for W Amsterdam hotel, as the iconic brand prepares to debut its unique style of modern luxury in the Dutch capital this autumn.
Buercher has recently joined W Amsterdam from the landmark Sheraton Stockholm Hotel, where he has been General Manager since 2013, and brings with him a wealth of experience having been part of the Starwood team for the past 19 years.
Swiss-born Buercher’s Starwood career began in 1996 at the Sheraton New York, and he has since held numerous positions within the company across two continents, including leadership roles in New York, London, Greece and Azerbaijan. Opening hotels is not new to Igor; prior to his role in Stockholm, he was responsible for pre-opening operations for Sheraton Bursa and Aloft Bursa in Turkey.