March 8, 2016

Jackie Edmonds has been appointed as Regional Director of Sales at Hotel Equities

Atlanta-based Hotel Equities (HE) named Jackie Edmonds the Regional Director of Sales to the firm’s regional office in Plano, Texas. She will report to Drew Salapka, Vice President of Sales & Revenue Generation. Ms. Edmonds works with a defined number of properties in the Hotel Equities’ portfolio to assist, support and direct the sales efforts in those hotels. She also conducts training for the Directors of Sales at their respective hotels. With more than 25 years of experience, Ms. Edmonds comes to Hotel Equities from Newcrestimage in Dallas where she served as Corporate Director of Sales. Throughout her career, she has helped in the opening of over 40 hotels and has worked with more than 26 different franchise hotel brands. Ms. Edmonds began her career behind the desk of the Martha Washington Inn, an Historic Hotel of America property in Abingdon, Virginia. She soon transitioned to Sales Coordinator and then to Catering Manager and her career path was set. She has held leadership positions in sales and marketing with Stonebridge Companies in Colorado, InterMountain Management in Louisiana, and Kinseth Hotel companies in Iowa. Ms. Edmonds attended the University of Tennessee and Virginia Intermont College in Bristol Virginia. She graduated with Honors with a B.S. in Business Administration. An avid traveler, she has visited each of the 50 states and traveled to over 25 countries. She enjoys watching Denver Broncos’ football and Duke Blue Devil’s basketball. Her hobbies include boating, sewing and attending concerts.

Sales & Marketing USA & Canada United States Texas Dallas