Shereen Chow has been appointed as Director of Sales & Marketing at Banyan Tree Kuala Lumpur

In her role as Director of Sales & Marketing, Shereen will play an instrumental role in leading enterprising sales strategies to maximise hotel revenues and put the forthcoming hotel at the top of industry players' lists. With over 27 years of experience in the hospitality industry, Shereen has held directorial positions in the area of sales and marketing at one world hotel, The Saujana Kuala Lumpur and most recently, Hilton Worldwide - National Sales Office, Malaysia.