Masahiro Ueno has been appointed as Vice President at Sojern, Singapore
Sojern, a provider of digital marketing solutions for the travel industry, has appointed Masahiro Ueno as Vice President of Asia Pacific.
Ueno joins Sojern from BuzzFeed Japan, a joint venture set up by BuzzFeed and Yahoo Japan, where he was CEO.
Bringing more than 20 years of leadership experience to the role, Ueno will oversee growth across the wider APAC region including Singapore, Hong Kong, Australia, and New Zealand.
Ueno has formerly held CEO and President positions at top companies in Japan including BuzzFeed, Criteo, Become, Overture, and DoubleClick. Ueno successfully grew the APAC Criteo business from four employees to over 250 across six regional offices representing over 20% of Criteo's global revenue.
Ueno will be based in the company's Singapore office.