Jason Ro has been appointed as Associate Director of Sales at Sofitel Los Angeles at Beverly Hills

Previously, Ro managed the group sales team and served as interim Director of Sales and Marketing, spearheading strategies to increase group sales production. Ro's previous sales and marketing management roles were held at Le Meridien Delfina Santa Monica, and Four Points by Sheraton Los Angeles. As Associate Director of Sales, Ro will be responsible for sales team leadership, driving revenue, contribute in product and vendor selection, as well as general management responsibilities.