Vaishali Bali has been promoted to Director of Marketing at Hyatt Centric Sector 17 Chandigarh
Hyatt Centric Sector-17 Chandigarh announces the elevation of Vaishali Bali to Director of Marketing, from her previous role as Marketing & Communications Manager. In her elevated role, Vaishali will lead the hotel's overall marketing and communications strategy, brand positioning, digital initiatives, public relations, and strategic partnerships, with a continued focus on driving business growth, strengthening market presence, and enhancing the hotel's positioning as a vibrant lifestyle destination in the heart of Chandigarh.
With over a decade of experience in hospitality marketing and communications, Vaishali brings expertise in brand management, digital marketing, media relations, and integrated marketing campaigns. Prior to joining Hyatt Centric Sector-17 Chandigarh, she served as PR & Marketing Manager at Alila Diwa Goa, where she led branding, digital initiatives, public relations, and influencer collaborations. Earlier, she was associated with The Club Mumbai, part of Khanna Hotels, where she progressed from Sales Executive to Deputy Marketing Manager, overseeing marketing initiatives, strategic alliances, and brand engagement activities.
During her tenure as Marketing & Communications Manager at Hyatt Centric Sector-17 Chandigarh, Vaishali has played an instrumental role in strengthening the hotel's brand positioning, expanding its digital footprint, and building its presence in Chandigarh's lifestyle and hospitality landscape. Her strategic marketing initiatives have contributed to significant growth in website traffic, improved traffic quality, and stronger direct booking performance. She was also instrumental in the hotel's participation in Hyatt Centric's global "Start Here. Discover Everywhere." campaign, with Chandigarh selected as the only hotel from India, alongside international destinations. Her work has included social media collaborations with renowned personalities such as Atul Kasbekar and Nitibha Kaul, alongside the launch and positioning of PVT LTD, Chandigarh's first speakeasy, and continued brand-building for KOYO KOYO. During this period, the hotel earned several industry accolades, including Best City Hotel at Travel + Leisure India's Best Awards 2025, while its dining venues received recognition at the Travel + Leisure Delicious Dining Awards 2026. These milestones reflect her contribution to the hotel's growing brand visibility, evolving lifestyle identity, and commercial performance.
The promotion reflects Hyatt Centric Sector-17 Chandigarh's commitment to recognising talent and strengthening its leadership team as the hotel continues to evolve its lifestyle offering and deepen its connection with Chandigarh's local community.