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From Service to Participation: Which immersive guest experience has made the biggest Impact at your hotel?

By Dr. Meng-Mei Maggie Chen

Expert Views (9)

One of the most impactful immersive experiences has been creating opportunities for guests to move beyond being observers and become active participants in the destination. Rather than simply providing a service, we focus on creating meaningful moments that engage the senses, tell a story, and encourage genuine interaction.A particularly memorable example is our locally inspired culinary experiences, where guests can discover regional ingredients, learn about cultural traditions, interact with our culinary team, and participate in elements of the preparation and tasting.

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