The UK Hotel Confidence Monitor by TRI Hospitality Consulting – Q4 2009
Confidence amongst UK hotel general managers is at a high for 2009. Looking towards the next three months, 61% of respondents are either optimistic or very optimistic about their hotel’s trading performance. For the fourth successive quarter hoteliers are increasingly optimistic. According to the latest Hotel Confidence Monitor by TRI Hospitality Consulting, 50% of respondents are more optimistic than they were three months ago, equivalent to a 34 percentage point increase since January.