Supplier News

Cogwheel Analytics Introduces Market-Level Benchmarking to Elevate Hotel Digital Marketing Insights

Cogwheel Analytics announced the launch of its new Market-Level Benchmarking feature, designed to help hotels compare their digital marketing performance against similar properties within the same geographic area. This enhancement gives hotel owners...

Cogwheel Marketing & Analytics
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Cogwheel Analytics Introduces Market-Level Benchmarking to Elevate Hotel Digital Marketing Insights17 November 2025Cogwheel Marketing & AnalyticsDigital Marketing
Cogwheel Analytics Introduces Market-Level Benchmarking to Elevate Hotel Digital Marketing Insights
Supplier News

Benchmark Global Sales and Lure Agency Partner to Accelerate Direct Group Revenue for Independent Hotels

Benchmark Global Sales, the powerhouse behind group business for Benchmark Resorts & Hotels, has partnered with Lure Agency to level up sales performance across its independent portfolio with one clear goal: drive more direct group revenue.

Lure Agency
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Benchmark Global Sales and Lure Agency Partner to Accelerate Direct Group Revenue for Independent Hotels 5 November 2025Lure AgencyDigital Marketing
Benchmark Global Sales and Lure Agency Partner to Accelerate Direct Group Revenue for Independent Hotels
6 Hotel Marketing Budget Fixes to Survive (and Thrive) This Budget Season
Opinion

6 Hotel Marketing Budget Fixes to Survive (and Thrive) This Budget Season

When Q4 hits, hotel marketers and sales teams everywhere brace themselves for what can only be described as the “Game of Thrones” of the hospitality world: Budget Season.

Cory Falter
Cory Falter
Partner at Lure Agency | President HSMAI San Diego | Host of the InnSync Show
Lure Agency
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Guest Experience
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Cory Falter
by Cory Falter
30 September 2025Lure AgencyDigital Marketing
6 Hotel Marketing Budget Fixes to Survive (and Thrive) This Budget Season
AI Isn’t Making All Hotel Websites Obsolete – Just Most of Them
Opinion

AI Isn’t Making All Hotel Websites Obsolete – Just Most of Them

Chain hotel websites are at risk. Tools like ChatGPT and Google Gemini can now summarize accommodation options instantly, bypassing brand.com sites in favor of fast, direct answers and eliminating the need for potential guests to click through a doz...

Nick Papa
Nick Papa
Communications Lead
Curacity
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Digital Marketing
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Chatbots, Robotics & AI
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Nick Papa
by Nick Papa
6 August 2025CuracityDigital Marketing
AI Isn’t Making All Hotel Websites Obsolete – Just Most of Them
Supplier News

Pier Sixty-Six Selects Tambourine to Lead Digital Marketing Strategy for Multi-Billion-Dollar Redevelopment

Pier Sixty-Six has selected Tambourine, the Fort Lauderdale-headquartered digital marketing technology company serving hotels, resorts, and tourism destinations worldwide, to spearhead the digital marketing initiatives for the property’s multi-billi...

Tambourine
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Lodging Industry
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Pier Sixty-Six Selects Tambourine to Lead Digital Marketing Strategy for Multi-Billion-Dollar Redevelopment30 July 2025TambourineDigital Marketing
Pier Sixty-Six Selects Tambourine to Lead Digital Marketing Strategy for Multi-Billion-Dollar Redevelopment
What Website Accessibility Overlays Don’t Protect You From
Opinion

What Website Accessibility Overlays Don’t Protect You From

If you’re in the hospitality industry, chances are you’ve invested in tools or vendors promising to make your website “ADA compliant.” Maybe you’ve added overlays, run automated scans, or even rebuilt your site with accessibility in mind. You did ev...

Thomas McDermott
Thomas McDermott
CMO at Tambourine
Tambourine
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Legal
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Thomas McDermott
by Thomas McDermott
11 June 2025TambourineDigital Marketing
What Website Accessibility Overlays Don’t Protect You From
Trust Issues: Why Hotel Sales Teams Need an AI-Ready Makeover
Opinion

Trust Issues: Why Hotel Sales Teams Need an AI-Ready Makeover

You know what’s wild? For years, hotel sales folks have leaned hard on polished photos of empty ballrooms and panoramic lobby shots. And guess what? It’s not working anymore.

Susan Tucker
Susan Tucker
Partner & COO, The Lure Agency
Lure Agency
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Sales & Marketing
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Susan Tucker
by Susan Tucker
27 May 2025Lure AgencyDigital Marketing
Trust Issues: Why Hotel Sales Teams Need an AI-Ready Makeover
Marketing’s Evolution: The Revenue-Generating Power of Community in the Connection Economy
Opinion

Marketing’s Evolution: The Revenue-Generating Power of Community in the Connection Economy

Why industry leaders are moving from the traditional marketing playbook in the new community era.

Ivana Johnston
Ivana Johnston
Co-Founder and CEO, Puzzle Partner Ltd.
Puzzle Partner Ltd.
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Ivana Johnston
by Ivana Johnston
2 April 2025Puzzle Partner Ltd.Digital Marketing
Marketing’s Evolution: The Revenue-Generating Power of Community in the Connection Economy
Press Release

Hospitality Professionals Invited to Collaborative Marketing Strategies Event

HSMAI Washington DC Chapter today invited Washington metropolitan area hospitality professionals to register for its next program, Beyond Boundaries: Collaborative Marketing Strategies, to be held April 23 at MGM National Harbor in Maryland.

The Hospitality Sales and Marketing Association International (HSMAI)
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Hospitality Professionals Invited to Collaborative Marketing Strategies Event26 March 2025HSMAIDigital Marketing
Hospitality Professionals Invited to Collaborative Marketing Strategies Event