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Opinion

The Serviced Apartment Sector in Europe 2025

The European serviced apartment sector recorded a solid performance in 2024, supported by robust leisure demand and a recovering corporate segment. In spite of above-average increases in supply in this asset class, the occupancy levels observed amon...

Luisa Russell
Luisa Russell
Associate Director, HVS London
HVS
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Lodging Industry
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Markets & Performance
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Supply Construction
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Luisa Russell
by Luisa Russell
6 August 2025HVSLodging Industry
HVS
Opinion

Hotel activity: Paris saves the day, but for how long?

The French hotel industry presents a contrasting picture as we enter 2025. On the one hand, Paris is shining brightly, buoyed by exceptional momentum. On the other, the regions, including the Capital Region outside Paris, are struggling to keep pace...

Vanguélis Panayotis
Vanguélis Panayotis
CEO MKG Consulting & Hospitality ON / MRICS
Hospitality ON
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Lodging Industry
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Vanguélis Panayotis
by Vanguélis Panayotis
27 June 2025Hospitality ONLodging Industry
Hospitality ON
The Social Hub ramps up investments in local communities, unveiling ‘transformative’ public parks in Rome and Florence
Press Release

The Social Hub ramps up investments in local communities, unveiling ‘transformative’ public parks in Rome and Florence

European hospitality leader The Social Hub has unveiled one of Europe’s biggest rooftop gardens as it officially opens two major public parks in Florence and Rome amid ongoing plans to reimagine how hotels serve cities.

The Social Hub
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The Social Hub
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Lodging Industry
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The Social Hub ramps up investments in local communities, unveiling ‘transformative’ public parks in Rome and Florence24 June 2025The Social HubLodging Industry
The Social Hub ramps up investments in local communities, unveiling ‘transformative’ public parks in Rome and Florence
Hotel Market Beat 2025 Q1 - UK
Opinion

Hotel Market Beat 2025 Q1 - UK

The UK hotel investment market saw record-high transaction volumes in 2024 primarily driven by major portfolio deals such as Edwardian & Village. While Q1 2025 showed a 72% reduction in volume, a higher number of deals were recorded, totaling 28 ind...

Jan-Oscar Huges
Jan-Oscar Huges
Senior Consultant - Capital Markets
Cushman & Wakefield
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Lodging Industry
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Real Estate & Investment
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Jan-Oscar Huges
by Jan-Oscar Huges and Anastasia Cooper
13 June 2025Cushman & WakefieldLodging Industry
Hotel Market Beat 2025 Q1 - UK
European Hotel Investment Market: Insights and Outlook After a Record Year
Opinion

European Hotel Investment Market: Insights and Outlook After a Record Year

Hotel Investment Holds Steady in Q1 2025, with a Promising Hotel Investment Outlook in Europe European hotel transaction volumes reached €5.5 billion in Q1 2025, flat year on year with 2024 but still 24% above the 2020–2024 five-year average. With s...

Borivoj Vokrinek
Borivoj Vokrinek
Partner – Strategic Advisory & Head of Hospitality Research EMEA at Cushman & Wakefield
Cushman & Wakefield
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Lodging Industry
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Real Estate & Investment
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Markets & Performance
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Asset Management
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Borivoj Vokrinek
by Borivoj Vokrinek and Jonathan Hubbard
12 June 2025Cushman & WakefieldLodging Industry
European Hotel Investment Market: Insights and Outlook After a Record Year
Case Study

Hotel Monge Reached 34x ROAS with Google Pmax for Travel Goals

Hotel Monge is dedicated to experimenting with new products and committing the resources required to make them successful. Recognizing the potential power of Google Performance Max for travel goals (PMTG), Hotel Monge wants to leverage its ability t...

Cendyn™
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Sales & Marketing
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Information Technology
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Lodging Industry
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Market Segments
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Hotel Monge Reached 34x ROAS with Google Pmax for Travel Goals14 April 2025Cendyn™Lodging Industry
Hotel Monge Reached 34x ROAS with Google Pmax for Travel Goals
Why Email Capture Rate is Critical for EMEA Hoteliers in 2025
Opinion

Why Email Capture Rate is Critical for EMEA Hoteliers in 2025

If there’s one metric hoteliers in EMEA should be tracking in 2025, it’s their email capture rate. A hotel’s ability to master email capture is critical to its success and impacts other bottom-line metrics like net operating income (NOI).

Karen Stephens
Karen Stephens
Chief Marketing Officer, Revinate
Revinate, Inc.
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Sales & Marketing
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CRM & Loyalty
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Email marketing
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Lodging Industry
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Karen Stephens
by Karen Stephens
9 April 2025Revinate, Inc.Lodging Industry
Why Email Capture Rate is Critical for EMEA Hoteliers in 2025