HVS ANAROCK MONITOR, November 2025
India's hotels saw ARR rise 10-12% year-on-year in October 2025, driven by corporate travel recovery and Diwali leisure demand.
Opinion Articles
Israel’s Tourism and Hospitality Outlook – From Recovery to Reinvention
The report projects 2% GDP growth for 2025 with tourism recovering through North American and European visitors, while the Abraham Accords create new regional travel opportunities.
By Ronit Copeland, Founder & Managing Partner - HVS Tel Aviv, Tel Aviv, HVS
EHL Insights Hospitality Outlook Report 2026
EHL faculty experts identify five key trends shaping hospitality through 2026, from AI agents and regenerative practices to human-centric leadership addressing the industry's 460 million employee shortage.
By Bianca Lüthy, Corporate Content Manager, EHL
The Continued Rise of Upstate South Carolina’s Hospitality Sector
While Greenville’s lodging sector has traditionally focused on business travelers, it has evolved in recent years to embrace a wider variety of demand. Given the strong presence of major companies in the automotive manufacturing, advanced materials, aerospace, aviation, and health services fields, commercial demand has always been strong for area hotels. The market’s diverse employment base and expanding economy continues to attract new companies and new residents. This relocation demand, coupled with the growth of the market’s tourism sector since 2020 and expansion of the city’s downtown neighborhood, has resulted in lodging demand shifting more towards the leisure segment.
By Janet Snyder, Senior Vice President and Director at HVS Asheville, HVS
Navigating the Current: Key Takeaways from CHICOS 2025
Last year’s CHICOS conference focused on the Caribbean region’s record-breaking RevPAR levels and appetite for new development. This year’s CHICOS theme, “Navigating the Current,” highlighted the potential for continued growth and development in the region as investments ebb and flow, including the resurgence of luxury mixed-use and all-inclusive hotel projects. Our host partners in Curaçao were instrumental in the event’s success, curating pre-conference tours that showcased development sites and exciting investment opportunities across the island. This year also brought a significant influx of new faces, adding tremendous value to the networking experience for all delegates.
By Shannon Sampson, Senior Vice President and Director of South Texas, HVS
Demand-Driven Growth: Huntsville Hotel Market’s Meteoric Rise
The economic and hotel demand landscape of Huntsville has been undergoing an expansion over the last several years. With several large-scale projects underway in this already well-established market home to a multitude of major demand generators, Huntsville has become a hotspot for growth, which in turn has boosted hotel demand.
By Marc Greeley and Rutger Marks
Denver Hotel Market Outlook: Signs of Stabilization and Rate Recovery by 2026
After an early post-pandemic rebound, Denver’s hotel market lost momentum in late 2023. Occupancy growth stalled in October 2023 as the leisure surge faded and corporate travel recovery plateaued, followed by limited rate growth through much of 2024. Occupancy declined each month from September 2024 through August 2025, as corporate and transient demand softened and government transient and group demand declined more significantly this year.
By Katy Black, Senior Vice President at HVS Denver, HVS
Smart Tourism Policy for India's Digital-First Traveler
India’s travel market is no longer nascent; it is here. Boosted by rapidly rising incomes, a young population, and fast digital adoption, India is on track to become one of the most influential tourism markets of the next decade. The latest insights from Booking.com’s Global Travel Trends 2025 illustrate just how different India’s traveller profile is from global averages, and what this means for policymakers shaping the future of tourism at home and abroad.
By Yang Li, Head of Public Affairs, Asia Pacific, Booking.com
The End of Traditional Revenue Management: Welcome to Profit Optimization
Have you ever wondered why, despite all your efforts to tweak room rates and chase occupancy, your bottom line still feels stuck?
By Samuel Johnson, Head of Operations, LodgIQ™
San Francisco’s Hotel Investment Outlook Brightens
The San Francisco lodging market has been experiencing a major rebound in performance, with RevPAR up 8.9% as of year-to-date August. This improvement has been driven by a strong convention calendar, major employers implementing return-to-office mandates, and modest growth in tourism levels. San Francisco Travel Association anticipates Moscone Center will generate over 650,000 room nights in 2025, which equates to roughly 106.0% of 2023 levels but only 68.0% of peak 2019 performance. Salesforce, the city’s largest private employer, implemented a full return-to-office policy in January 2025. Gap, Inc. has been phasing in a return to office, increasing from two days a week in January to five days a week by the end of September 2025. The City of San Francisco has also implemented a four-day in-person mandate beginning August 2025.
By John Berean, Managing Director, HVS
Hotel Food and Beverage – A Bright Spot in 2025
U.S. hoteliers are struggling to increase revenues in 2025, as rooms revenue (the largest source of revenue for hotels) increased by just 0.8% during the first half of the year, according to CBRE’s August 2025 edition of Hotel Horizons®. Given the expected slowdown in U.S. lodging performance during the second half of 2025, CBRE’s forecast for the annual growth in RevPAR is just 0.1%.
By Robert Mandelbaum and Andrea Grigg
From Revenue Manager to Commercial Strategist — A New Era for Hotel Profitability?
What if I told you that the era of focusing only on room rates is over?
By Samuel Johnson, Head of Operations, LodgIQ™
Correctional Crisis Spurs Hotel Boom in Upstate New York
On February 17, 2025, thousands of corrections officers at more than 25 prisons across Upstate New York went on strike over staffing shortages, poor working conditions, and the implementation of the HALT Act, which limits the use of solitary confinement in New York State prisons and jails. In an address to the public, New York State Governor Kathy Hochul reported that these strikes were considered illegal, as the state’s Taylor Law prohibits public employees from striking. The strike lasted 22 days before the State and the New York State Correctional Officers & Police Benevolent Association (NYSCOPBA) reached an agreement that brought many of the striking employees back to work.
By Cole Masler, Senior Manager, New York, HVS
HVS ANAROCK MONITOR, October 2025
Read the latest edition of the HVS ANAROCK monthly industry update, MONITOR (Monthly Overview of National Industry Trends and Hospitality Report), for the key trends in the Indian hospitality industry.
FIFA World Cup 2026 hospitality update: Minimum stays delay bookings, as U.S. room pricing trails co-hosts
The FIFA World Cup 2026 will be the largest ever, spanning three countries, 16 host cities and 48 teams competing in 72 group-stage matches across North America.
By Jonathan Gough, Content Team Lead, Lighthouse
The state of France’s hotel market in 2025: Key trends, lessons and next steps
2024 was a big, unusual year for France’s hotel sector because of the Olympics. How are hotels faring now and what should independents do to stay ahead?
By Laure Cremers, Content Specialist, Lighthouse
Milan Hotel Market Spotlight YE JUL 2025
The sample of branded full-service hotels* in Milan recorded a slight increase in profit during the 12 months ending in July 2025, compared to the same period last year. GOP per Available Room (GOP PAR) rose by 0.9%, driven by a 0.2% increase in revenue and supported by a 0.2% decrease in expenses.
By Davide Barbaro and Francesco Calia
HVS ANAROCK Northeast India: A Hidden Gem for Tourism Potential
Northeast India represents one of the country’s most compelling frontiers for tourism development. Despite its exceptional natural beauty, cultural diversity, and strategic location, the region remains underrepresented in India’s tourism narrative. In 2024, it accounted for just 0.43% of domestic and 1.17% of foreign tourist visits, underscoring its vast untapped potential.
How hotels should respond to changing traveler preferences of North-American travelers to protect efficiency and profitability
Economic uncertainty, changed lifestyles, and shifts in traveler preferences are transforming the way people travel. Luckily, independent hoteliers are in the perfect position to quickly adapt to these new behaviors and still thrive.
By Femke Nollet, Content Specialist, Lighthouse
Defying the Peak: How Global Hotels Sustained Guest Satisfaction in Q3 2025
The Q3 2025 Shiji Global Guest Experience Benchmark reveals a narrative of resilience. Traditionally, the third quarter, coinciding with peak travel in the northern hemisphere, brings a dip in guest satisfaction as occupancy rises and rates surge. This year, however, results defied expectations.
By Bruno Saragat, Sales Engineer, Shiji