Market Overview Madrid vs Barcelona | HVS
By Esther Gladen. The article deals with the hotel and tourism markets in Madrid and Barcelona, reviewing 2011 data and comparing with previous years. The reader will learn about visitation, performance, supply, especially the five-star segment in both cities. Barcelona´s hotels are achieving a better overall performance than Madrid at the moment and this may not only be related to overall lower supply, which it has when comparing the number of...
By Esther Gladen. The article deals with the hotel and tourism markets in Madrid and Barcelona, reviewing 2011 data and comparing with previous years. The reader will learn about visitation, performance, supply, especially the five-star segment in both cities. Barcelona´s hotels are achieving a better overall performance than Madrid at the moment and this may not only be related to overall lower supply, which it has when comparing the number of visitors per hotel room. There are several other factors in the game. Certainly the nature of this destination city, close to the beach and the mountains, plays an important role. Last year Barcelona saw nearly one million more international visitors than Madrid and these may have been the reason why Barcelona, with 17 per cent fewer visitors in total, achieved nearly the same number of guestnights as Madrid.
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HVS, the world's leading consulting and services organization focused on the hotel, mixed-use, shared ownership, gaming, and leisure industries, was established in 1980. The company performs 4,500+ assignments each year for hotel and real estate owners, operators, investors, banks and developers worldwide. HVS principals are regarded as the leading experts in their respective regions of the globe. Through a network of some 60 offices and more than 300 professionals, HVS provides an unparalleled range of complementary services for the hospitality industry. hvs.com.