Trier and Tirana, August 20, 2013 / – Pamil Visions PR, an international boutique agency specialized in travel and hospitality public relations and communications, and New Media Communications (NMC), a leading provider of interactive media solutions and advertising consulting in Albania, today formed a joint venture based in Trier and Tirana, to deliver enhanced services to clients in the region and internationally.

Together, the two companies will offer selected customers a complete range of services including ROI-focused social media and PR campaigns, social media, Influencer engagement and activation, content strategies, event management, translation services, advertising campaigns, audio & video production, web design & development, marketing strategy development, OOH advertising media, and more.

Pamil Visions fosters a deep understanding of the travel and hospitality environment rooted in over 10 years of ROI-driven work with various companies in the field. The company also brings a disciplined approach to public relations and social media, through comprehensive services designed to help small hotel chains, and independent hotel owners, as well as digital startups, and other businesses in various industries, quickly address changes and tendencies that shape how their customers are seeking information and make decisions when they consider a purchase.

"Together with Pamil Visions we are now able to offer clients a range of integrated professional services that extend beyond traditional advertising, public relations and social media management outreach and engagement, and that also reach the international audiences that are critical for the development of local Albanian tourist brands and not only," said Gerti Boshnjaku, Managing Director of New Media Communications.

"Our partnership with New Media Communications will allow us to combine our complementary services to deliver customer in various fields a unique offering that works effectively offline and online, on traditional and new age media channels," said Mihaela Lica Butler, Principal Partner of Pamil Visions. "New Media Communications has stellar expertise in the field of advertising, having worked with strong international brands like Ford, Coca-Cola, and the European University for Tourism, among others. We can only build on this expertise."

The companies will continue to operate independently, working together only on selected projects that require their joint expertise. The agreement was designed for local Albanian business that need to expand internationally, or are looking to attract international customers, as well as for international businesses interested in penetrating the local Albanian market.

About Pamil Visions PR: Pamil Visions PR is an international boutique agency, providing a range of professional services including public relations, social media, and content management and optimization to small and mid-sized businesses all over the world. Pamil Visions works closely with customers to deliver measurable PR campaigns that build brands and reputations. The company specializes in hospitality and travel PR. Past and current client roster includes global players like Stay.com, Grafetee , Magnuson Hotels, Global Hotel Exchange, as well as a number of independent hotels from around the world. For more information, visit Pamil Visions official website, or check the pulse of the industry at Everything PR, a public relations news site managed by the agency.

About New Media Communications: New Media Communications is the successor of Laborator Komunikimi, an advertising agency founded in October 2007. With its long experience in a young and fast-growing market, New Media Communications is the leading provider of interactive media solutions and advertising consulting in Albania. The company is also operating in Online PR services through its own developed and managed portal Infoalbania.org which is a news / magazine style website The project started on 2009 as an initiative to reply to a need for information in albanian language.

Phil Butler Butler