Recruit, the Leading Japanese Internet and Media Group, Acquires TrustYou to Help Accelerate its Global Growth Ambition
Today, Recruit Holdings Co., Ltd has announced the acquisition of TrustYou, the world's largest guest feedback platform, with the goal to further invest in the international hospitality and travel market. This marks a major milestone for TrustYou and results in increased opportunities for growth across the globe. TrustYou's management will remain to be lead by the two founders, Jakob Riegger and Benjamin Jost, in collaboration with the global...
Today, Recruit Holdings Co., Ltd has announced the acquisition of TrustYou, the world's largest guest feedback platform, with the goal to further invest in the international hospitality and travel market. This marks a major milestone for TrustYou and results in increased opportunities for growth across the globe. TrustYou's management will remain to be lead by the two founders, Jakob Riegger and Benjamin Jost, in collaboration with the global management team, who is committed to stay on board on a long-term basis. Through this investment, customers and partners will benefit from broader and faster product development as well as optimized customer service and account management.
Founded in 2008, TrustYou has established itself in the travel industry with its unique guest feedback platform and is currently operating from five headquarters around the globe: Germany, Romania, United States, Singapore, and Japan. TrustYou collects and analyzes approximately 100 million reviews every year for hundreds of thousands of hotels across the globe. The sophisticated platform is used by a large number of independent hotels as well as major global hotel chains such as AccorHotels, Best Western, NH Hotels, and Mövenpick Hotels. TrustYou's review summarization and ranking data are used by numerous search and travel sites, such as Google Search and Maps, KAYAK, Skyscanner or Hotels.com.
Benjamin Jost, CEO at TrustYou, states: "We meticulously searched for a partner who would help support and execute TrustYou's vision to build the world's largest guest feedback platform while allowing us to run the company as independently as before. With Recruit, we found a partner that is eager to support us with its financial resources and knowledge which will give us the necessary boost to accelerate future growth, be it organically or via further acquisitions."
Recruit expanded outside of Japan starting in 2009 with the goal to discover "Opportunities for Life" around the world. Recruit brings the principles of entrepreneurship and a strong sense of ownership to all their business holdings with their vast portfolio of software companies across ten major industries.
"TrustYou sparked our interest three years ago with its unique technology and product portfolio, as well as its highly successful, entrepreneurial team. Its remarkable growth from a small start up to a globally operating company is very impressive to us and we see a high potential for further growth and expansion. We are very committed to providing TrustYou with the necessary resources it needs to spearhead our big ambitions in the hospitality and travel market," adds Yoshihiro Kitamura, Head of Media and Solution Strategic Business from Recruit Holdings.
More information about TrustYou can be found at www.trustyou.com.
About TrustYou
TrustYou is hospitality's memory: the platform that unifies what guests feel, what they do and what they ask in a single system. Since 2008, more than 100,000 hospitality businesses have used TrustYou to understand their guests, act on what they learn, and keep the relationship going between stays.
That memory has three parts, built to work as one:
Customer Experience Platform (CXP), the memory of experience: reviews, surveys, sentiment and reputation, captured and acted on across every touchpoint.
Customer Data Platform (CDP), the memory of the customer: every transaction and interaction resolved into one golden profile, and activated through service and marketing communication.
TrustYou Agent, the memory of conversation: one AI agent across every channel, from web to WhatsApp to email, around the clock and in every language, closing the loop so that outbound messages from the CDP and inbound replies to the Agent belong to the same continuous conversation.
Every interaction adds to the memory, so the system knows each guest better than it did the day before.
TrustYou is headquartered in Munich, Germany, and serves hospitality brands in over 165 countries. Learn more at www.trustyou.com.