ALPHARETTA, GA – The Rainmaker Group (Rainmaker), a leading provider of cloud-based hospitality revenue and profit optimization software, today announced the closing of its sale of Rainmaker LRO multifamily housing business and product portfolio to RealPage, Inc., a Texas-based provider of software and data analytics to the real estate industry. The sale allows Rainmaker to strengthen its position as the leading provider of revenue management solutions for the hospitality and gaming industry.

"We have partnered with the hospitality community for more than 20 years, and we look forward to continuing an excellent relationship with the hotel and gaming market," said Tammy Farley, president of The Rainmaker Group. "Our focus now is exclusively on growth and innovation for our hospitality customers. It is an exciting time for our company as we begin this new chapter, and we wish the team at RealPage every success."

Rainmaker's groundbreaking revenue and profit optimization product suite includes:

  • guestrev®, an intuitive and easy-to-use revenue management solution that analyzes total guest value across a hotel or casino property to forecast and price rooms;
  • grouprev® an innovative group pricing solution that streamlines the process of responding to group RFPs by analyzing historical data, future demand, and price sensitivity to recommend the best pricing for group business;
  • revcaster®, a powerful rate shopping tool that gives hoteliers access to real-time actionable market data, so that rates can be set against the competitive landscape; and
  • revintel®, an intuitive business intelligence solution that improves day-to-day revenue management by mining various data sets and providing deep insights at a granular level.

Rainmaker announced the sale of its multifamily housing assets to RealPage in February. The asset purchase price was $300 million.

About Rainmaker

The Rainmaker Group, a Cendyn company, is the premier provider of revenue and profit optimization solutions to the hospitality industry. Rainmaker's intelligent profit platform helps hotels, resorts and casinos optimize revenue, drive increased profitability, save valuable time & outperform competitors. As part of Cendyn, Rainmaker offers a complete set of software services for the industry, aligning marketing, sales and revenue teams to optimize their strategies and drive performance and loyalty across their business units. To learn more about Cendyn and its suite of hotel revenue management and profit optimization solutions, visit LetItRain.com or www.cendyn.com.

About Cendyn

Cendyn is the leading innovative cloud software and services provider for the hospitality industry. With a focus on integrated hotel CRM, hotel sales, and revenue strategy technology platforms, Cendyn drives sales, marketing and revenue performance for tens of thousands of hotels across the globe. The Cendyn Hospitality Cloud offers a complete set of software services for the industry, aligning marketing, sales and revenue teams to optimize their strategies and drive performance and loyalty across their business units. With offices in Boca Raton, Atlanta, Boston, San Diego, London, Munich, Singapore, Sydney, Bangkok and Tokyo, Cendyn proudly serves clients in 143 countries, delivering over 1.5 billion data-driven, personalized communications on behalf of their customers every year. For more information on Cendyn, visit www.cendyn.com.

Dana Glaze
Marketing Manager
470-440-2041