Sonesta Executes 30 Franchise Agreements In Q3 2024
Growth Continues Across Seven Brands, Adding Nearly 2,150 Keys to the Pipeline
Sonesta International Hotels Corporation (Sonesta), the 8th largest hotel company in the U.S., today announced the execution of 30 new franchise agreements during the third quarter of 2024, representing growth at seven of the company’s 13 distinctive brands.
Newton, MA – Sonesta International Hotels Corporation (Sonesta), the 8th largest hotel company in the U.S., today announced the execution of 30 new franchise agreements during the third quarter of 2024, representing growth at seven of the company’s 13 distinctive brands.
With 30 franchise agreements executed in Q3, Sonesta continues to expand across key markets and strengthen relationships with both existing and new ownership groups. The versatility of Sonesta’s brand offerings and our franchise-friendly approach create new opportunities across several market segments. Keith Pierce, Sonesta’s EVP and President of Franchise & Development
Sonesta’s continued franchise growth underscores its success in expanding its footprint across the U.S., which is supported by its flexible and responsive model that appeals to hotel owners seeking to enhance the performance of and guest experience at their properties.
The 30 new franchised hotels are distributed across seven of Sonesta’s brands, including:
Sonesta ES Suites®: 11
Sonesta Essential® Hotels: 7
Americas Best Value Inn® by Sonesta: 6
Sonesta Hotels, Resorts & Cruises™: 2
Sonesta Select® Hotels: 2
Red Lion Hotel, Inn & Suites™: 1
Sonesta Simply Suites®: 1
Sonesta’s strategic focus on market segmentation and brand differentiation positions our franchisees for success. With diverse offerings spanning multiple industry segments, our tailored approach enables owners to effectively meet the needs of their market, while benefiting from flexible brand standards that are designed to facilitate smooth conversions. Brian Quinn, Sonesta’s Chief Development Officer
Sonesta provides owners with a range of options across the upper upscale, lifestyle, upscale, midscale, extended-stay and premium economy segments. Sonesta’s continued growth, owner centric approach, market availability and executive accessibility make it a compelling choice for developers.
About Sonesta International Hotels
Sonesta is the 8th largest hotel company in the U.S. according to Smith Travel Research (STR) with approximately 1,100 properties totaling 100,000 guest rooms across 13 brands in nine countries. Sonesta owns, manages and/or franchises under The Royal Sonesta; The James, Classico Collection by Sonesta, Sonesta Hotels, Resorts & Cruises; MOD Collection by Sonesta, Sonesta Select; Sonesta Essential, Sonesta ES Suites, Sonesta Simply Suites, Red Lion Hotels, Inns & Suites by Sonesta; Signature Inn by Sonesta; Americas Best Value Inn by Sonesta and Canadas Best Value Inn by Sonesta. Redefining hospitality through its award-winning Sonesta Travel Pass loyalty program, Sonesta offers guests the opportunity to earn and redeem points for unparalleled value and personalized experiences. Sonesta Travel Pass members receive the best rates, earn immediate points towards free nights, and accelerated status progression based on stays. For more information about Sonesta, visit Sonesta.com or call 1.800.Sonesta. For information about how to join Sonesta's portfolio visit Franchise.Sonesta.com, email [email protected] or call 1.617.658.1596.