Canary Technologies Adds Industry Veteran Jeff Thoman to Fuel Enterprise Momentum
The Salesforce Hospitality and Microsoft veteran joins to partner with global hotel brands as Canary sees significant momentum across enterprise clients.
Thoman joins from Salesforce where he led the travel and hospitality vertical, bringing experience with major hotel brands including Marriott, IHG, and Hyatt.
Photo by Canary Technologies
SAN FRANCISCO, CA — Canary Technologies, the award-winning leader in hotel guest management technology, today announced that Jeff Thoman has joined the company to lead enterprise growth. In this role, Thoman will partner with global hotel brands to deliver AI-powered digital guest engagement strategies that align with long-term goals.
Thoman brings decades of technology experience at companies like Microsoft and Salesforce, where he focused exclusively on partnering with the largest brands in hospitality. Most recently, he served as the Senior Regional Vice President of the Travel, Hospitality and Leisure vertical at Salesforce.
Jeff has a strong track record of understanding the complex needs of global hotel brands and delivering solutions that provide meaningful results. As we continue expanding our enterprise footprint, his leadership will help deepen our partnerships with the world’s largest hospitality companies.
Harman Singh Narula, Co-founder and CEO of Canary Technologies
At Canary, Thoman will focus on deepening strategic partnerships with enterprise customers, ensuring the platform grows in tandem with the needs of global brands. He will collaborate closely across the organization to shape solutions that support both portfolio-wide rollouts and property-level execution.
“I’m excited to join Canary in the midst of enormous growth and product enhancements,” said Thoman. “The pace at which Canary has established meaningful enterprise partnerships speaks to both the strength of its platform and the trust it’s earning across the industry.”“. In this moment where AI and technology is drastically improving hotel operations and the guest experience, I can’t wait to collaborate with hoteliers on needle-moving strategies.”
Thoman’s appointment follows a period of significant momentum for Canary. The company now works with almost every major hotel brand and has launched multiple new products and capabilities, leveraging AI and deep domain expertise. Canary is trusted by leading global brands in more than 100 countries, including Marriott, IHG, Wyndham, Best Western, Choice, Hyatt, TUI and Four Seasons.
About Canary Technologies
Canary Technologies is modernizing the hotel tech stack with its award-winning agentic AI platform for hotel and guest management. Digitizing guest touchpoints from discovery to post-stay, Canary manages tens of millions of guest and staff interactions end-to-end autonomously each year, improving operational efficiency, increasing revenue and elevating the guest experience. Canary has built the most robust artificial intelligence interaction layer designed specifically for hotels, staff and guests.
Trusted by over 20,000 hotels in 125+ countries, Canary powers hospitality at the world’s most renowned brands, including Marriott International, Four Seasons, Choice Hotels, Wyndham Hotels & Resorts, BWH Hotels and IHG Hotels & Resorts. Recognized as the #1 Guest Experience Platform by HotelTechReport for multiple years, Canary has earned recognition from Deloitte, Business Insider, Fast Company, the American Hotel and Lodging Association, TravelTech Breakthrough, Hospitality Technology and more.
For more information, visit https://www.canarytechnologies.com.