TrustYou Presents Excellence Award to Electra Hotel Athens at HSMAI Europe Commercial Strategy Forum
Based on verified guest feedback from more than 50 global review platforms, Electra Hotel Athens is recognised as the #1 hotel for guest reputation in Athens — achieving an outstanding TrustYou Score™
The Athens hotel achieved a 93.4/100 TrustYou Score based on 1,175 reviews across 50+ platforms, ranking first in the Greek capital.
Athens, Greece — TrustYou, the #1 hospitality AI platform, presented Electra Hotel Athens with the TrustYou Excellence Award at the HSMAI Europe Commercial Strategy Forum. Recognised as the best-ranked hotel for guest reputation in Athens, Electra Hotel Athens earned a TrustYou Score™ of 93.4/100, placing 1st in the Greek capital — a distinction awarded to only the top-performing hotels in each city.
The TrustYou Excellence Award is not based on a single platform or short-term performance. It reflects consistent excellence across verified guest feedback collected from more than 50 global review platforms — including Google, Booking.com, TripAdvisor, and beyond — representing millions of real traveller data points over the past 12 months. In each city, only the top-performing hotels receive this distinction, making the recognition both exclusive and highly competitive.
The award was presented by TrustYou's Marcel Stiller alongside Ingunn Hofseth of HSMAI Europe, in a ceremony celebrated in front of hospitality commercial strategy leaders from across the continent. The HSMAI Europe Commercial Strategy Forum is one of the most respected industry gatherings in European hospitality, dedicated to fuelling sales, inspiring marketing, and optimising revenue.
At TrustYou, we analyse millions of verified guest reviews across more than 50 global platforms to determine the world's most trusted hotels. This award is not a jury decision — it is the voice of the guest. Electra Hotel Athens has earned this recognition through consistent, data-verified excellence and a genuine commitment to outstanding guest experiences. We are proud to celebrate them at this prestigious forum.
Marcel Stiller, TrustYou
We are truly honored to receive this recognition for Electra Hotel Athens, achieving a TrustYou score of 93.4/100 based on 1,175 guest reviews. This distinction is especially meaningful as it reflects the voice of our guests during a landmark year, following the complete transformation of the property. This achievement belongs to our people. Their dedication, consistency, and genuine care are what translate into exceptional guest experiences every day. We would also like to sincerely thank TrustYou and Marcel Stiller, whose passion for elevating guest feedback into meaningful insights truly stands out, as well as HSMAI for organizing such a memorable event, especially Ingunn Hofseth for her kind words and warm, gracious presence. Electra Hotels & Resorts remain committed to continuously elevating the guest experience.
Konstantinos Lazanis, Group Guest Experience Manager, Electra Hotel Athens
The TrustYou Score™ is powered by advanced AI and semantic analysis, aggregating guest reviews across more than 50 platforms to deliver a transparent, data-driven benchmark of hotel quality. A score of 93.4 places Electra Hotel Athens among the top-performing properties not just in Greece, but across Europe — a remarkable achievement in one of the continent's most competitive hospitality markets.
TrustYou's Excellence Awards are part of the company's broader mission to transform guest feedback, customer data, and automated interactions into revenue-generating opportunities for hospitality brands worldwide — empowering hotels to increase direct bookings, enhance guest satisfaction, and streamline operations through AI-powered solutions.
About TrustYou
TrustYou is the #1 Hospitality AI platform. Since 2008, the company has supported hotels and hotel groups worldwide in turning guest feedback, customer data, and automated interactions into measurable results. The platform unifies three core products in one system:
- Customer Experience Platform (CXP): Centralizes all reviews and surveys, applies AI-driven analysis, and automatically responds to feedback with ResponseAI. Hotels gain deeper insights into the guest experience, strengthen their online reputation, and make more informed service decisions.
- Customer Data Platform (CDP): Consolidates all guest data into so-called Golden Profiles, integrates consent management, and enables precise audience segmentation. This powers personalized marketing campaigns, drives more direct bookings, and fosters long-term guest loyalty.
- AI Agent: Handles 100% of inbound communication—24/7, in any language, and across all channels. The TrustYou Agent delivers instant, context-aware responses, support bookings, upselling, and free up operational teams.
With TrustYou, hotels invest in a future-ready platform that makes the Always-Reply Future a reality: better guest experiences, more direct revenue, and more efficient operations.
Learn more at www.trustyou.com.
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