Opinion Articles

Crisis Communication Tactics for Small and Boutique Hotel Teams

Small and boutique hotels face unique challenges, especially during a crisis. Knowing how to solve and weather a crisis is an essential part of operating any company, but small businesses lack the resources to manage them as quickly as their larger counterparts. This article will explore crucial strategies for training front-line staff in crisis communication, emphasizing the importance of a tailored communication plan and routine training to ensure operational consistency during emergencies.

Hospitality With Heart: Opportunities for Hoteliers to Do Good

Is the customer always right? Perhaps not always, but the phrase has gained traction in the hotel industry. This is due to hotels having adopted a mixed form of two models: a customer-centric business model (Tang, 2014 ) and a profit-centered business model (Agarwal, Erramilli, & Dev, 2003 ; Taillon, 2014 ). These models have likely been adopted as meeting customer desires can aid in profit maximization.

Balancing Innovation with Human Connection

The hospitality industry stands at a fascinating crossroads. On one hand, we are seeing remarkable advancements in technology—artificial intelligence, data analytics, automation—that promise to streamline operations and enhance the guest experience. On the other, we’re facing a perennial truth: hospitality, at its core, is a human-centric business. Guests come to us not just for a place to stay, but for experiences, service, and meaningful interactions.

Creating an Oasis in the City at the Andaz Mexico City Condesa

Come springtime, Mexico City (CDMX) is set ablaze in enchanting swathes of lavender and mauve as the Jacaranda trees enter bloom, littering the parks and grand avenues with flowers and pleasant aromas to contrast the sprawling metropolis all around. Not yet drowning in heat and with cool evenings, April is the perfect time of year to visit the city which itself is entering a hospitality renaissance with tourists discovering this cultural and gastronomic capital while corporate travelers continue to deliver a consistent flow of midweek stays as businesses in CDMX benefits from Mexico’s current economic boom.

Soft Brands – A Third Alternative

Historically, hotel owners have had the option to either affiliate with a known brand or operate independently. Affiliating with a brand provided access to a reservation system, loyal customers, communal marketing programs, a known identity among consumers, and a sense of stability within the finance and investment community. Brand affiliation, however, comes with costs. Owners pay a variety of fees for royalty, marketing, reservation, and guest loyalty programs, and need to conform to facility, service, and operating standards.

Cultivating a Customer-Centric Culture: Lessons from Successful Hospitality Brands

In today's competitive market, creating memorable experiences for guests is no longer just a nice-to-have – it's essential for hospitality brands that want to thrive. The most successful hotels, resorts, and restaurants have figured out that putting customers at the heart of everything they do is the key to building loyalty and driving growth. But how exactly do they create a truly customer-centric culture? Let's look at some valuable lessons we can learn from top hospitality brands.

Leveraging Creativity and Grit to Reveal Existing Hotels' Hidden Potential

If you walked into the Pearl Hotel in Waikīkī in 2019, you’d see a fairly typical mid-century hotel with questionable architecture, lacking amenities and in need of major upgrades throughout. But that’s not what my team and I saw. We saw an underutilized asset in an ideal location with the potential to become a truly special, high-design oasis. That vision became what is today Romer House Waikīkī-a completely reconfigured space complete with an elevated pool oasis and an expansive lobby restaurant.

‘YOLO’ Spending and the Travel Surge: How Brands Can Tap Into the Hospitality Goldmine

The hospitality sector is on the brink of a remarkable boom, poised to outperform the broader U.S. economy in 2024. With consumer spending on international travel and live entertainment rising by nearly 30% in 2023, this surge in “YOLO” (you only live once) spending represents a golden opportunity for emerging and legacy brands to carve out their niche in the thriving hospitality market.