STR reports Canada data for week ending 28 March

The Canadian hotel industry posted decreases in all three key performance measurements during the week of 22-28 March 2009, according to data from STR.

In year-over-year measurements, the industry’s occupancy fell 3.8 percent to end the week at 57.5 percent. Average daily rate dropped 3.0 percent to finish the week at CAD$120.20. Revenue per available room for the week decreased 6.8 percent to finish at CAD$69.06.

The provinces reported mixed results in occupancy, ADR, and RevPAR for the week. Newfoundland was the only province to report a double-digit increase in occupancy, which was up 13.6 percent to 65.0 percent. Alberta reported the largest occupancy decrease, which dropped 11.0 percent to 59.8 percent. Saskatchewan reported the largest increase in ADR, which was up 8.0 percent to CAD$118.79. Prince Edward Island also reported an ADR increase of more than 5 percent, rising 7.6 percent to CAD$81.61. Four provinces reported ADR decreases including: Alberta (-5.5 percent to CAD$129.34); British Columbia (-4.4 percent to CAD$122.90); Ontario (-3.3 percent to CAD$118.49); and Quebec (-2.0 percent to CAD$122.89). Newfoundland reported the largest RevPAR increase, which was up 16.7 percent to CAD$70.91. Alberta (-15.9 percent to CAD$77.36) and British Columbia (-10.1 percent to CAD$73.55) reported the largest decreases in RevPAR.