2015 results in US strongest on record: STR | hotelsmag.com

Compared with 2014, the U.S. hotel industry’s 2015 occupancy was up 1.7% to 65.6%; its average daily rate rose 4.4% to US$120.01; and its revenue per available room increased 6.3% to US$78.67, according to STR Inc. The absolute values in the three key performance metrics were each the highest STR has ever benchmarked.