Press Releases

Calling All ‘Tattourists’: Kimpton Teams Up with Tiny Zaps for Exclusive Tattoo Pop-Up Series

ATLANTA – Kimpton, part of IHG Hotels & Resorts' Luxury & Lifestyle portfolio, announces a new partnership with Tiny Zaps, an emerging and innovative tattoo studio specializing in tiny tattoos, to bring the rising trend of “tattourism” – celebrating and commemorating travel with meaningful tattoos – directly to guests at select Kimpton hotels.

Where are Saudi Residents Heading This Eid 2025

As Eid al-Fitr 2025 approaches, Saudi travelers are preparing for an extended holiday period, leading to a notable increase in travel activity. Public sector employees will enjoy a holiday from Sunday, March 30, to Saturday, April 5, while the private sector will generally have a three- to four-day break. The extended time off has prompted early travel planning and a surge in bookings for both domestic and international trips.

Sofitel launches on TikTok with a fresh take on luxury hotel life in a new video-first campaign, ‘Sofitel Encounters’

Pioneer of French luxury hospitality, Sofitel is redefining storytelling with Sofitel Encounters — an innovative video series that takes audiences through a unique blend of elegance, humour, and cinematic artistry. Launching on 17th March 2025, the series will be rolled out across the brand's global lnstagram, Facebook and YouTube channels, and, in a first for Sofitel, TikTok.

PolyU study recommends creating integrated tourism cluster brand for the Greater Bay Area

Tourism is considered a key industry in the Greater Bay Area (GBA), which sets its sights on becoming a world-leading destination. The School of Hotel and Tourism Management (SHTM) of The Hong Kong Polytechnic University (PolyU) today released its policy study findings on the strategies and potential for creating an integrated brand tourism cluster by leveraging the strengths of the cities within GBA. The study has been supported by the Public Policy Research Funding Scheme of the HKSAR Government.

The Future of Revenue Management - Moving Beyond Room Rates

The hospitality industry has long been fixated on room rates as the primary driver of revenue. But Thomas Landen, CMO at RoomPriceGenie, believes it's time to rethink revenue management as part of a broader commercial strategy. Speaking at ITB Berlin, Landen challenged the traditional, siloed approach and emphasized the need for hotels to integrate pricing with marketing, upsells, and dynamic asset utilization.

Choice Hotels International Introduces Sharpened Brand Identities and Refreshed Brand Prototypes for Comfort and Country Inn & Suites by Radisson

Choice Hotels International, Inc. (NYSE: CHH), one of the world's largest hotel franchisors, is introducing new, value-engineered prototypes for Comfort and Country Inn & Suites by Radisson that will provide more revenue driving spaces for owners within the same footprint and achieve a 10 to 15 percent reduction in construction costs. In addition, the brand identities for both Comfort and Country Inn & Suites have been sharpened to create even more distinction within the marketplace for travelers, fortifying Choice Hotels' industry-leading upper midscale brands. Throughout the year, Choice Hotels plans on testing and rolling out a series of new and evolved brand hallmarks, including an updated breakfast offering, furniture, fixtures, and equipment (FF&E) packages and more as the franchisor continues to invest in its brands, driving growth and long-term brand success.