Koh Samui sports resort implements Shiji's full tech stack including PMS, POS, and distribution systems to unify operations across training facilities and hospitality services.
Koh Samui is entering a new era as one of Asia’s most dynamic integrated wellness and sports tourism destinations. Moving beyond its identity as a luxury island escape, Samui is embracing global trends that merge wellbeing, active living, and performance — redefining how travelers experience health and connection.
Koh Samui’s residential property market is undergoing a significant transformation, marked by rapid expansion, a diversification of offerings, and intensifying competition in the rental sector. According to the newly released 2025 Samui Property Market Update by C9 Hotelworks, the island's property market—valued at THB30.3 billion—is transitioning from its traditional villa-centric model toward higher-density developments, especially condominiums, while adapting to evolving investment trends and rising international interest.
The Koh Samui hotel and tourism market is demonstrating solid growth through the first four months of 2025, supported by strong air and cruise arrivals, stable hotel performance metrics, and impressive European market engagement.
With over two decades of experience in the luxury hospitality industry, Marco brings him with a wealth of expertise and demonstrated leadership capabilities to the team. In his new role, Marco will oversee the commercial and operational performances for Conrad Koh Samui. Prior to joining Conrad Koh Samui, Marco served as Resort Manager for the award-winning flagship property Waldorf Astoria Ithaafushi Maldives. During his time there, Marco led the Forbes 5-star accreditation for three consecutive years and earned multiple awards. His appointment also marks a welcome return to Conrad Koh Samui, having previously served as the Director of Operations and Commercial Director at the resort from 2017 to 2021.
As the new director of operations, Brent Assam will oversee the daily operations at Conrad Koh Samui, ensuring exceptional service and guest satisfaction. Boasting an extensive background in food and beverage management and operations, Brent's 20-year career his hospitality included a notable tenure at Hilton Adelaide, where he served as Director of Operations
Payap "Pong" Khunkayan joined the team at Conrad Koh Samui a decade ago as a bellman, proudly greeting guests at the luxury resort overlooking the Gulf of Thailand and transporting luggage to and from 81 hillside-nestled villas.
Ruslan Shipunov has been promoted to Executive Chef at Four Seasons Resort Koh Samui. Twenty years of passion to prepare dishes that instantly put a smile on people's faces has catapulted Ruslan's career - a decade since his first association as Restaurant Chef In-Charge at the former Four Seasons in St. Petersburg.
Hyatt Regency Koh Samui, the island's best luxury beachfront resort in the vibrant area of North Chaweng, is pleased to announce the appointment of experienced general manager Pravin Kumar.
Cape & Kantary Hotels has appointed Urs Aebi as General Manager of the Cape Fahn Hotel in Koh Samui, Thailand.
Jasjit Assi's career of nearly two decades, including more than 15 years at Four Seasons, takes a fresh new turn as he brings a wealth of international experience as the General Manager of Four Seasons Resort Koh Samui. Well known for his compelling personality and particular work ethic, Jasjit has long been regarded as a leader within Four Seasons. JJ - as he is fondly known - grew up through a life of discipline and regimen, having been raised in an armed forces background.
A French national, Francois spent his childhood on the island of Corsica and graduated in hospitality management from Lycée Hôtelier Paul Augier.
Kimpton Kitalay Samui, the first resort in South East Asia for IHG Hotels & Resorts' luxury boutique brand has officially opened its doors. This highly-anticipated opening promises a differentiated stay with its take on the Samui way of life, through the brand's signature heartfelt service, locally-loved restaurants and bars and distinct design approach to create one-of-a-kind spaces that infuse local culture with relaxed luxury.
Thailand's first two Meliá Hotels International properties have appointed a director who brings three decades of hospitality experience to the table.
A Taiwanese national with 15 years of hospitality experience in Asia, the Middle East and Europe has been named Meliá Koh Samui's director of food and beverage.
IHG Hotels & Resorts, one of the world's leading hospitality companies, is proud to announce the expansion of Kimpton Hotels & Restaurants with the signing of Kimpton Koh Samui, the second Kimpton hotel in Thailand following the brand's debut in October 2020.
Emanuel began his journey with Anantara in 2019 as Resort Manager of the hugely popular Anantara Riverside Bangkok Resort in the Thai capital, before moving south to work at the Anantara Bophut Samui Resort.
Marriott has appointed Ashley Lai as General Manager of the Sheraton Samui Resort in Thailand.
A talented hospitality professional with two decades of diverse experience in sales and marketing and a passion for building strong business relationships has been named five-star Meliá Koh Samui's director of sales and marketing.
Experience-driven and carbon-neutral retreat Santiburi Koh Samui has unveiled a series of new experiences for people to enjoy from their homes that complement the resort's Lèn programme, a creative concept that allows everyone to discover individual happiness. Via a new virtual reality innovation, Santiburi Koh Samui travellers can teleport themselves to the resort while staying at home. To do so, they just need a VR headset from any brand and watch the VR video, available on Santiburi's YouTube Channel. For those who do not have goggles, they can still experience the property in 360 degrees via a smartphone and the same video.