Family Experiential Resorts Finding Success
As travel rebounds from the disruption of the COVID-19 pandemic, family travelers are increasingly seeking unique and memorable experiences when selecting a destination. While this trend is not new, it has gained momentum post-pandemic, as many travelers are opting for indoor waterpark resort getaways in addition to other travel. This increase in demand prompted action from resorts as many reevaluated their strategies, enhancing amenities and activities – whether through new developments, renovations, or expansions – to cater to evolving traveler preferences.