Actabl Hires Global Hotel Engineering Leader as SVP of AI Asset Management
Actabl appoints Rob Bahl, former Marriott Global VP of Engineering, as SVP of AI Asset Management to lead AI-driven asset and operational strategy across its platform.
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How to win direct bookings with AI search
Starwood Hotels' VP of Digital Strategy discusses how hotels can optimize for AI-driven search discovery, build data foundations as the source of truth for LLMs, and convert AI recommendations into direct bookings.
Karen Stephens, Chief Marketing Officer, Revinate, Inc.
The Hospitality Show Opens Registration for Industry Event Focused on Hotel Operations and Performance Optimization
The Hospitality Show, produced by Questex and AHLA, returns November 2–4, 2026 at Miami Beach Convention Center with speakers from Hilton, Accor, and Davidson Hospitality Group.
IHG Hotels & Resorts Advances Conversational AI Search Capabilities
IHG launched a ChatGPT app enabling search across 7,000+ hotels with real-time pricing and availability, and will add conversational AI search to IHG.com and its One Rewards app.
When the Industry That Loves Talking About Change Refuses to Actually Change
Veteran hotelier Ian Wilson argues that AI adoption in hospitality is largely superficial, with fragmented point solutions masking structural barriers rooted in brand fee models and owner data access.
Richard Hatter in conversation with Ian Wilson
AI Agents: The 20% Gross Operating Profit boost hotels are sleeping on
The article argues that deploying networks of specialized AI agents across scheduling, pricing, maintenance, and guest services could lift hotel GOP margins by 19–25%, offering a structural edge for early movers.
By Alexander Sassen and Tobias van Dijk
“Be More AI-literate” is Not a Skill. It is a Slogan.
A role-by-role framework outlining specific, assessable AI skills for every hotel department, from front office and revenue management to housekeeping and HR, with a three-tier proficiency scale.
By Terence Ronson, Founder & Managing Director, Pertlink Limited
roommaster Brings AI-Powered Hospitality Technology to HITEC 2026
roommaster will exhibit its unified cloud PMS, AI voice concierge, and revenue intelligence tools at HITEC 2026 in San Antonio, with a stage session and private event targeting independent hoteliers.
Actabl Launches Forward-Deployed Engineering for the Hotel Industry
Actabl's forward-deployed engineering program embeds its engineers inside hotel companies to build custom AI, analytics, and data solutions on top of its unified platform, backed by a U.S.-patented data normalization method.
Insights to Move You Forward
HSMAI Europe's new Playbook outlines 20 strategic choices facing hospitality in 2026, covering AI, operational costs, talent, and technology complexity, available free to paid members.
New AI Advisory Board Turns Talk Into Action
HSMAI Europe's AI Advisory Board, chaired by TrustYou CEO Benjamin Jost, is translating AI hype into practical guidance on discovery, content strategy, direct booking, and hospitality tech architecture.
Lighthouse accelerates APAC growth with Jan Hansen's appointment as VP of Growth, Asia Pacific
Lighthouse appoints Jan Hansen, former Agoda Global Head of Connectivity Partnerships, as VP of Growth for Asia Pacific as it pushes an AI-first product strategy in the region.
RobosizeME Automates Loyalty and Guest Point Processing for Major U.S. Gaming & Casino Operator
RobosizeME is automating loyalty point updates and reconciliation workflows for a major U.S. gaming and hospitality operator to cut manual processing and improve player rewards accuracy.
Cendyn’s AI + SEO Course Series: Owning the future of hotel search
Cendyn outlines how hotels can adapt their content strategy for AI-powered search through Generative Engine Optimization, focusing on structure, authority, and traveler intent to drive direct bookings.
Front desk teams don’t have to be your switchboard
Holiday Inn Kenilworth deployed Eccobell's AI voice agent, cutting reception calls by over 80% in the first week, with upsell commissions now exceeding the technology's cost.
By Ryan Haynes, Director/Lead Consultant, Hoteliers' Voice Podcast/ Haynes MarComs Ltd
When National AI Security Becomes a Hospitality Imperative
A white paper translating the White House's June 2026 AI Executive Order into operational priorities for hotels, covering cybersecurity exposure, AI governance, vendor strategy, and data sovereignty.
By Terence Ronson, Founder & Managing Director, Pertlink Limited
Saudi Hotels Do Not Need More AI Tools. They Need a Demand Operating Model.
The author argues Saudi hotels must build a structured demand operating model across segmentation, forecasting, channel profitability, and decision governance before AI tools can deliver meaningful commercial impact.
By Dr. Tong Yin, Founder of InsightBridge Global LLC and a doctoral researcher, InsightBridge Global LLC
When Numbers Aren't Enough: Accor Deputy CEO Jean-Jacques Morin on Leadership
Accor Deputy CEO Jean-Jacques Morin, speaking at EHL HumanX in Lausanne, argues that human relationships trump data in hospitality and that AI should augment, not replace, the people behind the brand.
Pricepoint Raises $6.6M Seed Round to Build the Future of Hotel Revenue Management
Pricepoint secured $6.6M in seed funding led by Brightspark Ventures to scale its AI-native hotel pricing platform, which automates rate execution in real time rather than generating manual recommendations.
Closet-cationers: Latest Booking.com Research Reveals Majority of LGBTQ+ Travelers Conceal Their Identity When Traveling
Booking.com survey of 13,300+ LGBTQ+ travelers across 19 countries finds only 31% are out when traveling, with 40% willing to hide their identity to visit a bucket-list destination.