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Appointments

Travis McElfresh has been named Senior Vice President, Technology at Virtuoso

Veteran technologist Travis McElfresh has joined global luxury travel network Virtuoso® as its Senior Vice President, Technology. McElfresh serves as a member of the organization's leadership team while also driving a technology strategy that spans the group's online presence as well as the development of tools that serve the network's travel agency membership across 50 countries and the 20,000 travel advisors they represent. The scope of his role includes product management, software engineering, IT operations, business intelligence and data services.

Virtuoso
Seattle, Washington, United States

Vikas Bhalla has been appointed as Chief Transformation Officer at Choice Hotels International, Inc.

As a key member of Choice Hotels' senior executive leadership team reporting directly to President and Chief Executive Officer Patrick Pacious, Bhalla will advance the company's data-driven culture and lead the corporate strategy, business transformation, and data analytics teams. In addition to identifying new business opportunities, Bhalla will work closely with Pacious to develop strategies that fuel the company's long-range growth.

Choice
Rockville, Maryland, United States

Ernie Babb has joined VENZA as IT Specialist

Ernie is VENZA's IT Specialist. With an extensive background in IT, IT Tech, Consulting, Ernie's last gig was as a SysAdmin. Ernie can't remember ever not being excited about something IT-related. He admires The Dark Knight's resolve because just like Batman Ernie always gets the job done.

Venza
Roswell, Georgia, United States

Jeremy Brandt has joined VENZA as Security Analyst

Jeremy is a Cybersecurity Specialist that is passionate about helping clients align business objectives while achieving security compliance that focuses on performance and value. Jeremy will help clients guide them on their PCI journey and strengthen their security postures so they can continue business operations smoothly while fostering trust and reliability in their brand. Jeremy currently holds a CISA certification and studies Cyber and Network Security at Georgia Tech.

Venza
Roswell, Georgia, United States

Dan Bell has been appointed as Senior Vice President Shiji Americas at Shiji Group

Previously, Mr. Bell served as Senior Vice President of Oracle Hospitality's North America Hotels Division where he first joined under MICROS Systems, Inc. in 2002. During his career with MICROS, he held leadership roles across Food & Beverage, Hotels, and Sports & Entertainment divisions to facilitate global growth for the company and its customers up until Oracle's acquisition of MICROS in 2014. Prior to MICROS and Oracle, Mr. Bell worked with NCR for a lengthy 19-year career where he held various roles in Sales, Product Management, and Sales Management.

Shiji
Baltimore, Maryland, United States
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Jordi Miró Bruix has been appointed as CTO at The Hotels Network

An industry influencer in the field of technology, Jordi Miró Bruix brings almost two decades of experience to The Hotels Network (THN), a hotel tech company who pioneered the concept of Predictive Personalization. In his new role as CTO, Jordi will lead the engineering team to ensure THN continues to create world-class software and provide the infrastructure necessary to support the company's rapidly growing customer portfolio of leading hotel brands.

The Hotels Network
Barcelona, Spain

Micah Friedman has been appointed as Chief Information Officer – Global at Rosewood Hotel Group

Bringing over thirty years of hospitality and technology experience, Micah Friedman will lead the global IT organization and work with Rosewood Hotel Group's leaders to craft and drive a digital business transformation that will create better experiences for guests, associates, management and owners. Most recently, Micah led travel and hospitality management consulting for Cognizant Technology Solutions and previously oversaw Oracle Corporation's hospitality industry business unit. Prior to joining Oracle, Micah served as Enterprise Architect for a major private equity firm and held technology leadership positions at renowned clubs and resorts.

Rosewood Hotel Group
Hong Kong, Hong Kong (SAR)

Joseph Flynn has been appointed as Chief Revenue Officer at Sertifi

Sertifi, a leader in Frictionless Business for both the Hospitality and SaaS markets, is proud to announce that hospitality industry veteran, Joseph Flynn, has joined the company's leadership team as Chief Revenue Officer. In this role, Flynn will be responsible for overseeing the Sales team and will play an instrumental role in developing strategic goals and implementing tactical plans to drive revenue growth in both the hospitality and SaaS markets as well as new verticals. Flynn brings nearly 30 years of experience in hospitality, sales, and marketing to Sertifi. He was most recently at Amadeus Hospitality serving as their Senior Vice President of Global Sales. Prior to that, he was at The Rainmaker Group, SRS Health, Newmarket International, and SoftBrands (formerly Infor) where he held executive roles in both Sales and Marketing. Flynn has a proven and consistent track record of driving rapid growth in both smaller organizations and larger organizations. His in-depth knowledge of the hospitality industry and experience with growing businesses in both the healthcare and real estate sectors make Flynn a valuable addition to the Sertifi team.

Sertifi
Chicago, Illinois, United States
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Denise Walker has been appointed as Vice President of Information Technology at Virgin Hotels

Denise Walker, who is based in Miami, is a seasoned Senior Global IT Leader and Operations Executive, and brings 15 years of experience in corporate operations management from a global company. Walker has successfully developed and led an accomplished, talented team of IT leaders and professionals to support, evolve and transform, IT infrastructure and business solutions one of the most highly-recognized, brands in the hospitality industry, Brookfield Hospitality.

Virgin Hotels
Miami, Florida, United States

Howard Tse has been appointed as Managing Director APAC at HRS (Hospitality & Retail Systems)

HRS (Hospitality & Retail Systems), Oracle Hospitality's largest partner worldwide, announced today the appointment of Howard Tse as Managing Director for the APAC Region. Howard has over thirty years of experience in the Hospitality Industry, having previously worked for Micros-Fidelio, Oracle Hospitality, Cisco and Hotel Information Systems. "We are delighted that Howard has decided to join our team" stated Joanne Vaughan, HRS CEO, "his deep knowledge of the hospitality technology sector, together with his many relationships in the industry will be a real asset for us in the further development of our business in the region." Howard Tse commented: "I am looking forward to this new challenge. HRS has been a very successful company in this marketplace for 30 years; therefore I am honoured to have the opportunity to make my contribution to the global expansion and continuing success of this outstanding organisation".

HRS Hospitality & Retail Systems
United States

James Pawlikowski has been appointed as Vice President of IT Service Management at Radisson Hotel Group

Radisson Hotel Group today announced the appointment of James (Jamie) Pawlikowski as Vice President of IT Service Management. In this newly created role, Pawlikowski will be responsible for supporting business operations and continuously improving the service performance of Radisson Hotel Group's current and future platforms. He will also lead the Service Management team and oversee global test strategy and planning, service testing, operations, and performance and issue management. Under Pawlikowski's leadership, the Service Management team will focus on enhancing the current system support capabilities, driving accountability within the service-level and operating-level agreements internally and with vendor partners, and substantially evolving the company's ways of working.

Radisson Hotel Group
Minneapolis, United Kingdom