Sustainability

Sustainability and Strategy Highlight Top Reports from Cornell Center for Hospitality Research

An analysis of survival tactics for economic recession and a direct test of hotel guests' responses to sustainability efforts are the winning reports in the 2014 Industry Relevance Award competition for the Cornell Center for Hospitality Research (CHR). The winning reports are "Successful Tactics for Surviving an Economic Downturn: Results from an International Study," by Sheryl E. Kimes, and "Hotel Guests' Reactions to Guest Room Sustainability Initiatives," by Alex M. Susskind and Rohit Verma. Kimes, Susskind, and Verma are all professors at the Cornell School of Hotel Administration.

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