Lumina on Wrightsville Beach, a Holiday Inn Resort

Reimagined Lumina on Wrightsville Beach Makes Its Debut

OTO Development has repositioned an oceanfront property along the North Carolina coast as Lumina on Wrightsville Beach, a Holiday Inn Resort.

OTO, which is part of The Johnson Group, acquired the Holiday Inn Resort Wilmington E-Wrightsville Beach in December 2020 and completed its transition to Lumina on Wrightsville Beach on Tuesday, June 21. The new name draws on the storied history of an iconic pavilion constructed in 1905 to showcase the wonder of electricity while beckoning people out to the beach.

Built by a pioneering utility company at the final stop of its electric trolley line, that three-story structure — housing a dance hall, bowling alley, movie theater and promenade — literally glowed with more than a thousand incandescent lightbulbs. The original Lumina was so bright that sailors navigated their ships by it and generations of beach-lovers navigated their social lives around it.The introduction of today's Lumina on Wrightsville Beach follows an extensive renovation comprising a complete interior redesign - lobby, event space, F&B venues and guest rooms have all been fully refreshed — plus major behind-the-scenes improvements to HVAC and mechanical systems. The renovation was concepted by design firm DLR Group with construction work completed by The Allied Group.

At seven stories tall, Lumina on Wrightsville Beach comprises 184 rooms and suites, some redesigned with bunkbeds to better accommodate families and all with storage cubbies to stow beach gear. The property offers three pools, two hot tubs and direct beach access. A new hammock garden and event lawn are among the many upgrades to recreational spaces.

Hotel Website
USA & Canada United States North Carolina Wrightsville Beach

With over 1,200 hotels worldwide, the Holiday Inn® brand is the most widely recognized lodging brand in the world. In fact, the Holiday Inn brand was one of the first international hotel brands to establish a presence in China in 1984. The Holiday Inn brand provides the services that business travelers need, while also offering a comfortable atmosphere where all people can relax and enjoy amenities such as restaurants and room service,...

IHG Hotels & Resorts is a global hospitality company, with a purpose to provide True Hospitality for Good. With a family of 19 hotel brands and IHG One Rewards, one of the world's largest hotel loyalty programmes, IHG has over 6,000 open hotels in over 100 countries, and more than 1,900 in the development pipeline.

OTO Development, part of The Johnson Group, is an award-winning, fast-growing hotel development and hospitality management company. Founded in 2004 and partnering with the Hilton, Hyatt and Marriott brands, OTO's industry leadership position is anchored by a portfolio of excellent hotels staffed by exceptional people. The company currently owns and/or operates ~70 hotels comprising approximately 8,000 room keys.