STR: China weekly hotel performance update
Each week, STR analysts provide a deep-dive into China hotel performance. The most recent video is linked below, available in both English and Chinese.Key highlights:
Each week, STR analysts provide a deep-dive into China hotel performance. The most recent video is linked below, available in both English and Chinese.Key highlights:
While the global travel sector continues to withstand the negative impact of the COVID-19 pandemic, some markets have started to show signs of recovery. In China, where the virus first broke out, domestic airline passenger levels have grown steadily, and now sit at 50 percent of precrisis levels. Hotel occupancy rates have also improved since the depths of the crisis, and are now back to 60 percent of last year's levels. Domestic travel is now positioned to accelerate as summer approaches, with segments that drive demand during this period, such as families, reporting an increased desire to travel in the near term. In this article we explore some key trends in travel, and how these have changed from the early stages of COVID-19 recovery, in April.
Reflecting the ongoing impact of the COVID-19 pandemic, Sydney showed continued lower hotel performance in May 2020, according to preliminary data from STR.Comparison with May 2019:
Each week, STR analysts provide a deep-dive into China hotel performance. The most recent video is linked below, available in both English and Chinese.Key highlights:
Each week, STR analysts provide a deep-dive into China hotel performance. The most recent video is linked below, available in both English and Chinese.Key highlights:
Each week, STR analysts provide a deep-dive into China hotel performance. The most recent video is linked below, available in both English and Chinese.Key highlights:
Business confidence among New Zealand's hard-hit hotel sector is much bleaker than business confidence in general, according to a new survey. The New Zealand Hotel Market Sentiment Survey was undertaken by Horwath HTL and Tourism Industry Aotearoa to examine how the COVID-19 pandemic is affecting hoteliers’ outlook for the New Zealand hotel market in general and their hotel in particular.
The Second Australian Hotel Sentiment Survey reports the ongoing status of the accommodation sector, and seeks to highlight those factors underpinning current operational challenges. We have again gauged what outlook operators hold for performance levels into the immediate future, and probed what operational challenges and likely solutions that owners and operators of accommodations properties face.
Thailand was one of the first Asian countries to be hit with a COVID-19 case, and transmission has since spread to surpass the two-thousand range. The hotel industry has been severely affected and many hotels are closed temporarily for at least a month. It is estimated that international arrivals into Thailand could fall by 10 million by the end of the year. Horwath HTL has collated sentiment responses from 83 hotels and resorts across Thailand. The report highlights influence of the COVID-19 outbreak on hotel market performance, cost-control measures undertaken and what forms of support are most needed.
The introduction of international travel restrictions and the closing of the border with Mainland China has forced Hong Kong hoteliers and investors to consider whether to buy, sell or hold, a new report from Colliers International says.
Each week, STR analysts provide a deep-dive into China hotel performance. The most recent video is linked below, available in both English and Chinese.Key highlights:
The survey discusses COVID-19 pandemic and its unprecedented impact on the Bangkok hotel market. On a property level, the survey focuses on hoteliers' point of view on contingency measures, business strategies, signs of recovery, and comparison between pre- and post-COVID-19. The survey was distributed to participants on 15 April 2020 and the data collection period was available through 30 April 2020.
Reflecting the continued impact of the COVID-19 pandemic, April was Melbourne's worst hotel performance month on record, according to preliminary data from STR.Comparison with April 2019:
Each week, STR analysts provide a deep-dive into China hotel performance. The most recent video is linked below, available in both English and Chinese.
Vietnam's remarkable reopening of its domestic travel sector is expected to be replicated by focusing on short-haul Asian markets in a quest to restore their international tourism profile. The country has effectively demonstrated a Covid-19 leadership model in Southeast Asia with a focus on the all-important driver of airlift demand. A newly released survey of qualified travelers from first tier cities in China by leading hospitality consulting group C9 Hotelworks and Delivering Asia Communications, created to understand relevant overseas travel sentiment for the remainder of 2020, analyses demand for Chinese inbound tourism to Vietnam.
The Summer Olympics' performance gains for Tokyo hotels are projected to be lower after the one-year delay in the event, according to the latest forecast from STR and Tourism Economics. "We are projecting less overall demand when compared with our initial forecast for 2020, and while double-digit RevPAR growth is expected, it will come from a much lower base," said Robin Rossmann, STR's managing director. "Lower absolute demand levels would be linked with traveler perception based on the timeline of the COVID-19 pandemic, as well as financial challenges of a potential global recession. The still high level of demand combined with ADR growth should drive RevPAR upward, similar to the growth percentage we saw during last year's Rugby World Cup in the market." Tokyo is expected to see double-digit increases in RevPAR in both July 2021 (+22.1% to JPY16,968) and August 2021 (+27.2% to JPY17,995). While growth levels are similar to the previous forecast, absolute levels will be much lower. Additionally, as a result of the event date change, the same months in 2020 are forecasted for double-digit RevPAR declines.
A comprehensive new survey of consumers in China's first tier cities has concluded that 53% of respondents would like to travel overseas within 2020. Moreso, the most popular months for trips abroad for the remainder of the year are August, October and December. Thailand is one of the most impacted travel markets by Covid-19 in Asia. The country hosted 39.8 million international visitors last year with China accounting for nearly 11 million arrivals. The expanded Thai tourism, hotel and travel sector contributes between 12-15% of GDP to Southeast Asia's second largest economy. The newly released China Thailand Travel Sentiment Survey 2020, conducted in mid-April by C9 Hotelworks and Delivering Asia Communications, focused on key demand factors in the country's reopening of the tourism economy. A strong positive message from the research is that 71% of Chinese consumers said they would like to visit Thailand.
This sentiment survey was conducted by Horwath HTL Singapore, in partnership with AHS Advisory, to gauge the impact of the COVID-19 pandemic on hotels across Australia. Hotel owners and operators in Australia are currently looking at an empty horizon, uncertain when the first signs of a resumption of business and leisure travel will come into view.
Reflecting the circumstances around the COVID-19 pandemic, STR's preliminary data for Sydney, Australia, shows significantly lower hotel performance across the three key performance metrics. Comparison with March 2019:
Market sentiment in China has plummeted to a historically low score, with the degree of pessimism reflected across all regions in China.
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