PII Management & GDPR

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The movement toward high-tech solutions to engage guests has greatly increased in the hospitality industry and has especially accelerated during the global pandemic as hospitality enterprises implemented health safety protocols to address distancing guidelines. As a result, the implementation of property-wide technologies using personal identifiable information (PII) has presented a conundrum to hospitality organizations: how to safely manage this data — to use it for meaningful guest services, while also protecting it from malicious cyber activity.

Talking Tech with Carson Booth - HITEC Amsterdam Advisory Council Chair

This March 28–30, HFTP is producing its newest endeavor, HITEC Amsterdam, a smaller, boutique version of the ongoing, popular 45-year event. Helping to guide the educational component is long-time HFTP member, Carson Booth, vice president of global technology for Marriott International (Starwood). Using his expertise in the European, and international, hotel market, Booth leads a council of advisors to make the program uniquely European, with global appeal.

General Data Protection Regulation (GDPR) - A Talk with Alvaro Hidalgo

Continuing our interview series in anticipation of HITEC Amsterdam which takes place at the end of March (28- 30) at RAI Amsterdam Convention Centre, we interviewed Alvaro HIDALGO, the Managing Partner of FIRST LOGIC Consulting and a respected Professional in the implementation of low & high contact traceability systems in Hospitality & Sports related facilities.