HMH CEO Laurent A. Voivenel Speaks on How Technology has Given Local Brands Global Reach at Hospitality Technology Forum at Burj Al Arab Dubai
Laurent A. Voivenel, CEO of HMH – Hospitality Management Holdings, was among the leading speakers today at the Hospitality Technology Forum held at the Burj Al Arab Dubai. Addressing the exclusive gathering, Laurent made a special presentation on how technology is revolutionizing the 412 billion dollars global hotel industry. He stressed, "Technology is evolving fast and needs constant upgrades. We will have to keep investing in it, if we are to keep up with the big brands. And a whole lot of it would have to be in digital optimization, mobile booking apps and social media engagement. In Dubai alone 10,000 hotel rooms are in need of refurbishment by 2020 and technology upgrades will be a big part of it".