Xanterra Parks & Resorts Deploys UniFocus’ MEETINGScope™
UniFocus today announced that Xanterra Parks & Resorts, a GUESTScope™ client, has now implemented MEETINGScope throughout their eight Ohio State Park Lodges. “As the country’s largest park concessioner, it’s vital that we have a uniform system for tracking meeting planner feedback that provides an effective forum for responding to their comments and concerns. We also believe that a system such as this will lead to higher response rates from meeting planners,” said Dianna Rom, Regional Director of Sales for Xanterra Parks & Resorts. “MEETINGScope enables us to distill the most critical information so we can identify trends and make improvements to ensure we’re creating ‘top of mind’ awareness as a top venue choice.”