Marriott named Coca-Cola its global beverage partner across carbonated soft drinks, hydration, and functional beverages, with a phased rollout across guestrooms, restaurants, lounges, and events worldwide.
A conference recap from HSMAI 2026 in San Antonio covering four recurring themes: resilient consumer spending, commercial team alignment, AI-driven hotel discovery, and the return to hospitality fundamentals.
Reflections from HITEC 2026 show hoteliers are not seeking more technology but simpler, better-connected systems backed by partners who reduce complexity and stay engaged post-implementation.
Area Sales Manager Aricia Oliveira of Pier House Resort and La Concha Key West argues that LGBTQ+ inclusion and authentic leadership must be year-round practices, not seasonal campaigns.
An operator from Marriott Marquis San Diego Marina outlines five priorities for 2026: personalization, immersive F&B, on-property activations, mainstreamed wellness, and event-aligned programming.
Evermore Orlando Resort partners with Harvard-trained social scientist Kasley Killam to develop a formal "Relational Wellness" program, positioning the resort as the first luxury brand to ground its guest experience strategy in social health research.
Embergrove Hospitality Group takes over operations of Honey Creek Resort on Iowa's Rathbun Lake, reopening July 2 with full lodging, dining, marina, and Fourth of July programming.
A HITEC 2026 recap identifies agentic governance, Agent Management Platforms, and Guest Success Management Systems as the defining trends, with AI shifting from point tools to enterprise-wide orchestrated workflows.
Marriott becomes Fitwel's first Enterprise Partner and Champion+ hospitality company, piloting the program at Ritz-Carlton Residences Chicago with plans to certify properties across its 153-property global residential portfolio.
Conrad New York Downtown executive explores how concierges have evolved from gatekeepers to cultural curators who architect personalized experiences.
HITEC 2026 drew 6,100+ professionals to San Antonio's Henry B. González Convention Center, featuring 400+ exhibitors across 85,000 sq ft and a strong focus on AI, cybersecurity, and digital guest engagement.
Revinate's Ivy is trained on 17 years of hospitality data and 1.1 billion guest profiles, currently powering chat resolution and call scoring, with planned expansion into automated guest communications.
Marriott's AI-powered conversational search tool launches in beta on Marriott.com and its mobile apps, with a full global rollout to 283 million Bonvoy members planned later in 2025.
Keycafe will demo automated key management at HITEC 2026 in San Antonio, including a live Mews PMS integration and early access preview of a Cloudbeds integration for contactless, reservation-triggered key access.
Hilton's first annual Americas Franchise Owner Performance Awards names 25 winners across five categories, recognizing franchise owners for service, guest satisfaction, and operational excellence.
UrVenue will exhibit its experience commerce platform at HITEC San Antonio (June 16-18, Booth #538), showcasing tools to manage and monetize non-room inventory and previewing its AI and Model Context Protocol strategy.
Agilysys will lead three sessions at HITEC 2026 in San Antonio covering AI-driven personalization, resort experience merchandising, and data-connected workforce strategy.
Shiji and FreedomPay are combining Infrasys POS and Astral Payments into a single Android-based mobile device, letting hotel F&B staff handle ordering and payment in one workflow without switching systems.
HCN's white paper, debuting at HITEC San Antonio, claims a 500-room Boston hotel can generate $257,645 in annual net revenue via its tablet-based Commerce Media Network managing $3B+ in global ad inventory.
HEI Hotels & Resorts, which operates 100+ US properties, has deployed Canary Technologies' Dynamic Upsells to automate and personalize add-on offers across the guest journey.