Teaching difficult conversations with AI With a technology partner, Kim has built AI avatars that let people rehearse high-stakes conversations at their own pace, in a space where it is safe to get it ... As Simone noted, her avatars are the idea in miniature, using AI to help people do the thing only people can do well.
Founded by two hospitality professionals determined to tackle food waste, the Swiss company has now supported more than 500 kitchens in over 40 countries with AI-powered waste reduction technology that ... Today, KITRO’s technology has been used in more than 500 kitchens across over 40 countries , including hotels, resorts, restaurants, hospitals, universities, large-scale catering operations and cruise
HSMAI Europe’s new AI Advisory Board closes that gap, turning senior industry expertise into practical education and guidance for hotels across the region. ... Themes earmarked for initial action include content strategy in the age of large language models, the future of direct channels, AI-native hotel technology architecture, and how hotels can maintain visibility
Does the vendor have a credible AI roadmap, including agent and MCP integration? The name is part of the problem The PMS acronym is probably the worst in the industry. ... That shift in language reflects a more important shift in expectation. The PMS was once the center of hotel technology.
Last week in Amsterdam, Booking.com gathered its partners for Click — two days built around traveler trends, personalization, and AI's place in how hotels get found. ... What the agentic layer puts in question is the middle of the path: who stands between the hotel and the guest, and whether that party is still needed. The hotel itself stays put.
Hilton, repeatedly named a top place to work, has joined up its customer and employee research and gives staff around a hundred and ten nights a year to stay in its hotels at a discount. ... The companies that invest in people, she said, outperform their peers, and that is measurable. What we won't give to AI For the HumanX question, Boissy was measured about technology.
Now in its eleventh year, the chart continues to serve as a trusted resource for hotel brands, consultants, hotel schools, and technology providers navigating an increasingly fragmented commercial landscape ... As AI assistants and map interfaces become increasingly influential in travel planning, structured content and interoperability are becoming strategic priorities for hotels.
Wilmington, Delaware – RobosizeME , a leading provider of AI-enabled workflow automation solutions tailored to hotel groups, today announced the expansion of its work with one of the world’s largest hotel ... The project supports a large-scale global loyalty ecosystem serving millions of travelers across thousands of hotel properties worldwide.
The conversation around AI in hospitality has moved beyond experimentation. ... Many hotel groups have already implemented AI-powered tools, while others are evaluating where AI can deliver the greatest impact.
We measure the kilowatt-hour, the labor minute, and, in some hotels, the bar of soap. We have metered everything in the building — except the newest and fastest-growing variable cost. The token. ... Over the next twelve to eighteen months, I expect agentic AI in our sector to split cleanly in two.
Primary AI Manifestation Soft AI Dominated: End-to-end automated digital guest journeys, automated check-in/out, and algorithmic service routing. ... How does automated Soft AI differ from Hard AI in hotel operations?
The conversation around AI in hotel venue sales has settled into a comfortable shape: faster proposals, speedier follow-ups, better conversions. All of that is true, to a point. ... The question worth asking before AI implementation Revenue and sales management accounts for 30.7% of AI application in hospitality, the largest single share.
And Europe's entry system rollout is carrying a risk that most hotels in gateway destinations have not fully priced in. Viewpoint: Will AI Eat Established Hospitality Tech by HITEC 2030? ... Domestic hotel search share across G20 nations rose 3.4 points in Q1 2026.
Hotels utilizing the platform have seen substantial increases in guest transaction activity. ... HCN is helping hotels participate in that value creation for the first time."
It is the only platform in the category to combine predictive, generative, and agentic AI in a single solution. ... Mark has built commercial organizations in hospitality technology, and that experience is critical as we expand LodgIQ’s reach and deepen adoption across hotel organizations.
The people in Swiss hotels now are warm and welcoming, and Simone, who has visited Switzerland often, agreed. ... What hotels can learn from catering This is where his catering years come in.
AI Is Reshaping Hotels and How Guests Find Them AI dominated conference floor conversations, and the discussion has matured well beyond hype. ... Hotels are deploying AI across revenue management, guest communications, security, and sales initiatives.
It is, in Ozgur's framing, a clinical operation delivered within a hospitality environment. "Hotel wellness generally offers a spa, yoga classes, and health food," she says. ... The third, A'ila Palm, will be a 159-room family hotel and the largest family resort in St. Lucia, opening in December 2026. The logic of the phasing is deliberate.
He built it into the second-largest boutique hotel brand in America (52 properties, now part of Hyatt), wrote the bestseller Peak , and tripled the company through the dot-com bust while 70% of his hotels ... One line has been rattling around my head ever since: "In the era of AI, knowledge has become a commodity — and wisdom has become the scarcity."
hear in return. ... The misalignment, in his view, is in how people think about AI. Some are still a little scared of it, but it is inevitable, it is already here, and it is going to grow fast.